Business Daily Media

Men's Weekly

.

Backbase enters into an agreement with Danske Bank to enhance its digital customer experience

The Backbase Engagement Banking Platform will enable Danske Bank to provide its customers with the best digital customer experience and the latest innovative solution

AMSTERDAM, NETHERLANDS - Media OutReach Newswire - 12 January 2024 - Backbase, the global leader in Engagement Banking, has made an agreement with Danske Bank, a leading Nordic bank based in Copenhagen, Denmark.

This agreement provides Danske Bank with access to Backbase's Engagement Banking Platform, which will progressively be implemented across our digital channels in the coming years. This will enable Danske Bank to offer its customers a continuously improved digital customer experience, as the enhanced flexibility allows it to tailor its business operations around customer journeys.

Frans Woelders, Chief Operating Officer at Danske Bank, highlights: “This engagement is a testament to our customer focus and our commitment to ensuring the best digital banking experience for the future. A new platform that works across the web, mobile apps, and our adviser tools is one of the ambitions in Danske Bank’s Forward ’28 strategy, and the agreement with Backbase is the next step towards achieving that ambition.”

Our Engagement Banking Platform plays a pivotal role in achieving:

  • Modernization and simplification of the existing IT landscape by reducing the number of silo-ed channel applications.
  • Mobile-first engagement model, establishing a customer-centric approach, seamlessly guiding customers between automated and expert advice.
  • Unified platform, consolidating data, business logic, and workflows into a single, customer-centric platform for efficient journey orchestration, benefiting both customers and bank employees.
  • Agility and freedom, enhancing flexibility to swiftly implement business capabilities and adapt to evolving market dynamics.
Christian Bornfeld, Head of Personal Customers and Financial Crime Risk and Prevention at Danske Bank, says: “This platform will allow us to take our interaction with customers through our digital solutions to the next level and to introduce enhancements at greater speed than ever before. It will thus enable us to provide market-leading convenience and personalization for our customers with great insights, increased proactivity, and easy access to assistance and advice.”

Jouk Pleiter, Founder and CEO of Backbase, shares, “We are thrilled to announce the engagement with Danske Bank, a visionary collaboration set to redefine the future of banking. Together, we will execute a bank-wide, digital transformation program and elevate Danske Bank's customer experience to new heights.”Hashtag: #Backbase, #digitalbanking, #engagementbanking, #omnichannel, #bankingplatform



The issuer is solely responsible for the content of this announcement.

Backbase

Backbase is on a mission to re-architect banking around the customer.

Backbase created the Backbase Engagement Banking Platform – a unified platform with the customer at the center, empowering banks to accelerate their digital transformation. From customer onboarding to servicing, loyalty, and loan origination, our single platform — open and frictionless, with ready-to-go apps — improves every aspect of the customer experience. Built from the ground up with the customer at the heart, our Engagement Banking Platform easily plugs into existing core banking systems and comes pre-integrated with the latest fintechs so financial institutions can innovate at scale.

Industry analysts Forrester, Gartner, Celent, Omdia, and IDC continuously recognize Backbase’s category leadership. Over 120 financial institutions around the world have embraced the Backbase Engagement Banking Platform - including AIB, Banorte, Barclays, BIAT, Bank of the Philippine Islands, BDO, Banque Saudi Fransi, BRD, Citibank, Citizens Bank, Discovery Bank, First National Bank, HDFC, Ila Bank, KeyBank, Lloyds Banking Group, NatWest, Navy Federal Credit Union, OTP Group, PostFinance, Raiffeisen, RBC, Standard Bank, Saudi National Bank, Société Générale, Truist, and TPBank.

Backbase is a privately funded fintech company, founded in 2003 in Amsterdam (Global HQ), with regional offices in Atlanta (Americas HQ), Cardiff, Dubai, Hyderabad, Kraków, London, Mexico City, Milano, New York, Singapore (Asia HQ), Sydney, and Toronto.


News from Asia

Adverdize Reports Growing Demand for Digital Transformation Among Singapore SMEs

SINGAPORE - Media OutReach Newswire - 30 January 2026 - Digital transformation has become an increasingly common priority among small and medium-sized enterprises (SMEs in Singapore), according to...

Whisky Mansion Hits 90% Storage Capacity in Four Months, Housing Over $12 Million in Rare Whisky

SINGAPORE - Media OutReach Newswire - 30 January 2026 - Whisky Mansion, the hybrid luxury storage, boutique, and social facility spanning 5 storeys at 44A Circular Road in Singapore's Raffles Pl...

CPA Australia Proposes Four‑Pillar Strategy to Power Hong Kong’s Growth in Budget 2026–27

HONG KONG SAR - Media OutReach Newswire - 2 February 2026 - CPA Australia has today submitted a set of forward-looking recommendations for consideration in the Hong Kong SAR Government's 2026-27 B...

Makro PRO Ranked the #1 Thai E-Commerce Platform by Euromonitor International

Makro PRO is the #1 Thai e-commerce platform and Thailand's #1 e-commerce platform by first-party (1P) sales Today, e-commerce accounts for 27% of Thailand's retail sector and is ...

Align Braces Clinic Marks 7th Anniversary: Reflecting on Growth and Development

SINGAPORE - Media OutReach Newswire - 2 February 2026 - Align Braces Clinic celebrates their 7th anniversary this year, marking seven years of growth and expansion in orthodontic services in Singa...

tridorian Takes Southeast Asian Innovation Global with the U.S. Launch After Breaking $15.6M ARR in 24 Months

SINGAPORE - Media OutReach Newswire - 2 February 2026 - tridorian, the region's premier people-centric Google Cloud Partner, today announced its official launch into the United States with a new r...

SNP Strengthens Asia Pacific Leadership with Appointments of Managing Directors for Southeast Asia and China

New appointments further strengthen SNP's leadership bench in Asia-Pacific and support the company's strategy to scale. SNP strives to serve customers more consistently and deepen...

DHL Group adds new sustainability milestones in Asia Pacific across skies and streets

Strategic SAF agreements signed with Cathay, Cosmo Energy and Neste Currently operates over 1,800 electric vehicles across the region Added the first facility globally t...

Big Jump SEO Solutions Partners with Three Major Insurance and Financial Education Platforms to Promote Public Insurance and Financial Literacy in Hong Kong through SEO and AI Content Strategies

HONG KONG SAR - Media OutReach Newswire - 2 February 2026 - Hong Kong digital marketing consultancy Big Jump SEO Solutions recently announced that it has officially partnered with three influenti...

Aon Names Karl Hamann as Chief Executive Officer, Philippines

MANILA, PHILIPPINES - Media OutReach Newswire - 3 February 2026 - Aon plc (NYSE: AON), a leading global professional services firm, today announced the appointment of Karl Hamann as CEO of the Ph...

Payroll Under Pressure: Why Mid-Sized SMEs Struggle to Keep Pay Accurate

A year after wage theft reforms came into effect, Australian businesses have increased their focus on payroll compliance, but confidence in pay accu...

Refunds to Revenue: AI and loyalty perks help retailers in post-holiday hangover

Australian retailers are turning to artificial intelligence to simplify and automate returns and exchanges, while strengthening loyalty programs a...

Stop reading from the script: Why authenticity is the customer success secret weapon

I’ve been in customer service for years now. As my team has grown, the number one piece of advice I give is to be your...

From Check-in to Touchdown: How AI and smarter systems are transforming the travel industry

Richard Valente, VP of Customer Experience Strategy at TP in Australia, explores how IT-BPM outsourcing is revolutionising the travel sector throu...

Online Christmas shoppers fund climate and biodiversity projects via HealthPost's Click Sphere for Good initiative

Online shoppers with HealthPost’s Flora & Fauna have made 11,000 contributions towards climate and biodiversity projects when ordering parcel ...

US landmark settlement protects SMEs, highlighting flaws in the RBA's proposed blanket card surcharging ban for Australia

Aussie SMEs warn RBA not to ignore global trends, with the current sledgehammer approach threatening business viability and increasing inflation ...