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What would sustainable tourism really mean for New Zealand? Let’s ask the river

  • Written by Jason Paul Mika, Senior Lecturer, School of Management, Massey University
What would sustainable tourism really mean for New Zealand? Let’s ask the riverThe Whanganui River.www.shutterstock.com

Excitement among Cook Islands tourism operators and officials at the opening of quarantine-free travel with Aotearoa New Zealand was understandable. The impact of the pandemic on the island nation’s economy has been massive and will be felt for a long time.

But it wasn’t long before a local...

Is your search bar your competitor’s best salesperson?

A few weeks ago, I was watching the Super Bowl. Traditionally, those halftime ad spots are reserved for the world’s biggest, most established bran...

AIIMS Group and AdVisible merge

Two of Australia’s most established independent agencies unite, creating marketing powerhouse backed by three decades of combined experience     ...

Block's layoffs are a design win. Here's why

We spend millions designing features that save users 30 seconds. Block just saved thousands of employees 40 hours a week. That's not a crisis. That's...

Why I Decided to Build a Better Way to Build Homes

Why does building a home still feel like stepping into the unknown? In an industry where costs blow out and decisions come too late, certainty has...

Leonardo.Ai reveals new brand, expanding its creator-first platform for the next era of generative AI

The company has also launched its developer API to empower creators and builders to integrate AI into their workflows SYDNEY, Australia – 19 Febr...

Psychosocial injury risk starts inside workplace microcultures

Psychological injury is now one of the most expensive categories of workers compensation claims in Australia, with Safe Work Australia reporting t...