Business Daily Media

Times Advertising

.

Poyang Lake Ecosystem Restoration Initiative: Conservation International and Sateri Launch Third Phase to Address Climate Change and its Effect on Communities

SINGAPORE - Media OutReach Newswire - 2 January 2025 – Conservation International and Sateri, a member of the RGE group of companies, have announced the launch of the third phase of the Poyang Lake Ecosystem Restoration Initiative.

This new phase marks a critical milestone in restoring China's largest freshwater lake by integrating carbon neutrality efforts, building on the initiative's significant success since its inception in 2019.

Located in Jiangxi Province, in the southeastern part of the country, Poyang Lake plays a critical role in regulating floods in the Yangtze River and supports the livelihoods of more than 45 million people living in the province, contributing more than 15% of the Yangtze River's annual runoff. It is also a wetland of national and global importance, providing a habitat for flora and fauna of high conservation value, including the critically endangered Siberian crane and finless porpoise.

This new phase marks the fifth year of collaboration between Conservation International, a global non-profit organisation dedicated to protecting nature for the benefit of people and the planet, and Sateri, a leading global producer of textile fibres. The initiative has seen significant successes since it began in 2019, including:

  • Strengthening the management of 473,000 hectares of protected areas across 50 ecological zones;
  • Enhancing the capability of 2,000 wetland rangers through capacity-building programme;
  • Improving the habitat management of 350 species of wildlife, including the critically endangered finless porpoise and Siberian crane;
  • Supporting the construction of five community artificial-wetlands for wastewater treatment, which can treat 56,000 tonnes of agricultural and domestic sewage; and
  • Benefiting 25,000 local community members through livelihood support, vocational capacity-building and environmental education programmes.
Zhang Cheng, Program Director at Conservation International China, emphasised the project's broader impact, "This initiative has truly enhanced biodiversity conservation and ecological education, while empowering local communities with sustainable livelihoods. It demonstrates the value of collaborative approaches in balancing ecological protection with human well-being."

In line with Sateri's 2030 aspiration of becoming a 'net positive impact' company, the newly-launched third phase will advance these successes by focusing on:

  • Research on the Freshwater Health Index (FHI) for the basin
  • Protection and restoration of small wetlands
  • Better climate change mitigation and adaptation for resilience
This collaboration, supported by the Jiujiang Municipal Government of the Jiangxi Province, underscores the shared commitment of both organisations to advancing biodiversity and sustainable development in one of China's most vital freshwater ecosystems.

The Poyang Lake Basin Ecological Protection Project highlights Sateri's efforts to address environmental challenges through practical actions and partnerships. The company continues to prioritise biodiversity conservation and sustainability while encouraging collaboration to achieve these goals.

Cai Zhichao, Vice President of Operations at Sateri, emphasised the initiative's alignment with the company's sustainability goals, "At the heart of our operations lies a commitment to the bioeconomy, where we aim to protect the natural resources we use. This conservation initiative not only helps us meet our internal sustainability targets but also contributes to advancing the United Nations Sustainable Development Goals (UNSDGs) 6 – Clean Water and Sanitation; 11 – Sustainable Cities and Communities; 12 – Responsible Consumption and Production; 13 – Climate Action and 15 – Life on Land. We accomplish this through innovation, advanced technology and low-carbon practices."

Notes to Editor

Poyang Lake and its significance
Located in northern Jiangxi Province to the south of the Yangtze River, Poyang Lake is the largest freshwater lake in China, expanding to about six times the size of Singapore during the flood season. This vital ecosystem is home to two Ramsar wetland sites of international significance and serves as a critical habitat for many migratory birds, fish species, and mammals, including approximately 500 Yangtze finless porpoises. The lake is also the largest wintering area for migratory birds in East Asia, supporting 14 endangered waterfowl species such as the critically endangered Siberian Crane, the oriental white stork and Baer's pochard.

Beyond this ecological importance, Poyang Lake also supports about 45 million people in the basin. The lake contributes more than 15% of the Yangtze River's annual flow and supplies six million cubic metres of drinking water to millions of the downstream population. The lake provides essential ecosystem services, including flood control and water storage for the Yangtze River Basin, and stores over 8.8 million tonnes of irrecoverable carbon, playing a significant role in climate change adaption.
Hashtag: #RGE #Sateri #ConservationInternational #Poyang #China #Jiujiang #freshwater #conservation #biodiversity #sustainability #UNSDG


The issuer is solely responsible for the content of this announcement.

About Conservation International

Conservation International protects nature for the benefit of humanity. Through science, policy, fieldwork and finance, we spotlight and secure the most important places in nature for the climate, for biodiversity and for people. With offices in 30 countries and projects in more than 100 countries, Conservation International partners with governments, companies, civil society, Indigenous peoples and local communities to help people and nature thrive together. Go to for more, and follow our work on , , , , and .

About Sateri

Sateri is the world's largest producer of manmade cellulose fibre (MMCF), a natural biodegradable raw material found in everyday items like textiles, wet wipes and other personal hygiene products. Our five mills in China collectively produce about 2.1 million tonnes of MMCF yearly.

Our range of high-quality viscose products, branded EcoCosy®, is independently verified as a safe, sustainable, and responsibly produced. We also produce textile yarn, spunlace non-woven fabric, Lyocell, and FINEX™, a recycled textile fibre.

Headquartered in Shanghai, we have a sales, marketing and customer service networking covering Asia, Europe, and the Americas.

Sateri is committed to sustainable development, guided by our , and global environmental and social standards. Reflecting our commitment to excellence, our achievements include OEKO-TEX® MADE IN GREEN Green which encompasses both OEKO-TEX® STeP and OEKO-TEX® Standard 100, and the EU-BAT (European Union Best Available Techniques) benchmark for best management practices.

News from Asia

HKSTP Deepens Southeast Asia I&T Ties at MTX 2026, Signs Inaugural MoU with Singapore’s TechX

Having led 100+ Hong Kong tech firms to SE Asia over the past year, accelerating global expansion through strategic collaboration HONG KONG SAR - Media OutReach Newswire - 30 April 2026 - Hong Ko...

Blue Launches New Campaign for "WeSave Short Term Insurance Plan ST1 (3-Year)" "Effortless Wealth Growth, Lock-in Guaranteed Returns"

Secure a 3-Year Guaranteed Return of 3.81% p.a. with a Single Premium HONG KONG SAR - Media OutReach Newswire - 30 April 2026 - Blue, Hong Kong's first digital life insurer, remains steadfast in i...

Sincere Healthcare Group and Landmark Medical Centre Mutually Agree to Terminate Agreement

Sincere Healthcare Group exits Landmark Medical Centre deal; affirms continuity of Johor operations JOHOR BAHRU, MALAYSIA & SINGAPORE - Media OutReach Newswire - 30 April 2026 - Sincere Health...

Hong Kong Design Centre Unveils 'From Memory to Horizon: The Visual Language of Hong Kong Tourism'

A Landmark Exhibition Exploring Seven Decades of How Hong Kong Told Its Story to the World HONG KONG SAR - Media OutReach Newswire - 30 April 2026 - Hong Kong Design Centre (HKDC), with the Cultu...

Ping An Digital Bank Announces FY2025 Annual Results, Net Interest Income Rose by over 60% YoY, Total Assets Achieved 135% Growth

Striding forward with the Brand Vision, “Always with You, Always Ahead” With the new brand vision"Always with You, Always Ahead," we provide professional support to help customers navigate...

Porsche Design Tower Bangkok Redefines Branded Residences

Porsche Design Tower Bangkok Showcased to Global Yacht Collectors at Singapore Yachting Festival 2026 STUTTGART, GERMANY / SINGAPORE - Media OutReach Newswire – 29 April 2026 - Porsche Design Towe...

Asahi Super Dry Unveils the Next Chapter in Light Beer with Dry Crystal Across Hong Kong and Taiwan

Crafted for the enjoyment of life without compromise, the renewed Dry Crystal features Ryusei Yokohama as the new campaign's face and is now available in supermarkets and restaurants throughout the...

JOMOO, China's No.1 and a Global Top-3 Bathroom Brand, Debuts in Hong Kong

With Leisure Plus, Redefining Hong Kong's Bathroom Experience Through AI Smart Toilets and Bathroom Cabinets for a New Era of Intelligent Living HONG KONG SAR - Media OutReach Newswire - 30 Apr...

SANY Microgrid Breaks Ground on Integrated Solar-Storage Project in Dobrești, Romania, Marking a New Chapter in Green Energy in Europe

DOBREȘTI, ROMANIA - Media OutReach Newswire - 30 April 2026 - On April 27, SANY Microgrid officially broke ground on its integrated solar-storage project in Dobrești, Romania. Xiang Wenbo, Rotatin...

Genki AI Global Debut: Scaling IP Management with Autonomous Operation Technology

HONG KONG SAR - Media OutReach Newswire - 30 April 2026 - Genki AI, an all-in-one AI autonomous engine for IP management, officially launched globally on May 1, 2026. It solves critical pain point...

“Time is running out to get Payday ready,” Brighter Super urges

Superannuation fund Brighter Super is encouraging business owners to prepare now for Payday Super, ahead of the new laws taking effect from 1 July...

PayNuts Unveils Expanded Integrated Solutions and Refreshed Brand to Support Australian SMEs

PayNuts, one of Australia’s fastest-growing payment service providers, has unveiled a refreshed brand identity and an expanded suite of integrated b...

BizCover Brings Australia’s First AI-Based Insurance Quotes to ChatGPT

Australian small business owners can now receive and compare business insurance quotes directly inside ChatGPT, in a move that signals a major shi...

VistaPrint Research Reveals Australian Small Businesses Face a Succession Cliff

With only 16% of retiring small businesses having a succession plan, tens of thousands risk closure as one in three owners nears retirement.  Ne...

Corporate volunteering grows up: how companies are shifting to meaningful, community-led impact

As workplaces settle into the new year and look for ways to strengthen culture, capability and connection, experts say corporate volunteering is e...

The Rise of Mobile-First Venues

Global Hospitality Platform, Tabit, Reveals Five Ways to Maximise Benefits of Mobile-First Systems  As Australian hospitality venues grapple with...