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Does ‘free’ shipping really exist? An expert shares the marketing tricks you need to know

Written by Adrian R. Camilleri, Associate Professor of Marketing, University of Technology Sydney

You’re scrolling through an online retailer, like Amazon, Shein or eBay, and spot a shirt on sale for $40. You add it to your cart, but at checkout, a $10 shipping fee suddenly appears. Frustrated, you close the tab.

But what if that same shirt was priced at $50 with “free” shipping? The likelihood that you...

The RBA’s policy deliberately creates unemployment. So why do we treat the jobless so badly?
The Reserve Bank of Australia (RBA) will look at the latest unemployment figures – 4.3%, roughly 650,000 people out of …
Here’s how using more recycled plastic could ease the pain of oil shocks
As the crisis in the Middle East continues, much of the public focus has been on fuel prices and the cost of living. But ther…
Why Melbourne council workers are escalating from skipping bins to a full strike
Lighthousebay/GettyHave you ever gone out to bring in your wheelie bin after collection day only to find it still full? That …
As entry-level jobs dry up in NZ, how can we help young people find their way into work?
Getty ImagesGetting a first foothold on the career ladder has never been easy for young workers.But in the past, that path wa…
Musk’s SpaceX is shaping up as the biggest IPO on record. It’s also bending the rules to do so
Elon Musk’s space exploration company SpaceX has filed confidential papers ahead of a planned public company listing on…
Employment data shows the early signs of AI job disruption are already here
Adolfo Felix/ UnsplashThere has been no shortage of bold claims recently about artificial intelligence (AI) and jobs — …

Traditions of Rural Bali at Villa Sabana
A Privileged Insight into the Traditions of Rural Bali at Villa Sabana Situated in the traditional village of Pererenan near Canggu, Villa Sabana is peacefully secluded in a semi-rural setting where…

Perth's Southern Suburbs Are Running Their Own Race
New data shows Cockburn up 18.7%, Melville through $1.47 million, and Perth listings still near historic lows. This is not the national story. The national conversation about property right now is…

Last-Minute Gift Ideas That Can Be Delivered Today in Sydney
When it comes to gift-giving in busy Sydney, sometimes life can get in the way, and we find ourselves scrambling for a last-minute present to bestow upon our beloved recipient…
Personal, not professional, social networks will be key to hiring top Gen Z talent
HireVue, the global leader in video interviewing, assessments, and text-enabled recruiting tools reveals job seekers are increasingly turning to non-professional social media platforms such as Facebook, Instagram and TikTok in…
Already badly off, single parents went dramatically backwards during COVID. They are raising our future adults
LightField Studios/ShutterstockSingle parents with dependent children — eight out of ten of them women — were far more likely than others to lose work at the height of the pandemic…

BizCover Brings Australia’s First AI-Based Insurance Quotes to ChatGPT

Australian small business owners can now receive and compare business insurance quotes directly inside ChatGPT, in a move that signals a major shi...

VistaPrint Research Reveals Australian Small Businesses Face a Succession Cliff

With only 16% of retiring small businesses having a succession plan, tens of thousands risk closure as one in three owners nears retirement. Ne...

Corporate volunteering grows up: how companies are shifting to meaningful, community-led impact

As workplaces settle into the new year and look for ways to strengthen culture, capability and connection, experts say corporate volunteering is e...

The Rise of Mobile-First Venues

Global Hospitality Platform, Tabit, Reveals Five Ways to Maximise Benefits of Mobile-First Systems As Australian hospitality venues grapple with...

Why the SME is now the primary engine of global cybercrime

For over a decade, the most practical and effective advice we could offer an employee was to spot the typo. It was practical, it was free, and it wo...

Work-life Balance Key to Solving Construction Talent Shortage

New data from leading talent company Randstad Australia shows flexible working and work-life balance could be critical to addressing ongoing talen...

Does ‘free’ shipping really exist? An expert shares the marketing tricks you need to know

The RBA’s policy deliberately creates unemployment. So why do we treat the jobless so badly?

Here’s how using more recycled plastic could ease the pain of oil shocks

Why Melbourne council workers are escalating from skipping bins to a full strike

As entry-level jobs dry up in NZ, how can we help young people find their way into work?

Musk’s SpaceX is shaping up as the biggest IPO on record. It’s also bending the rules to do so

Employment data shows the early signs of AI job disruption are already here

Traditions of Rural Bali at Villa Sabana

Perth's Southern Suburbs Are Running Their Own Race

Last-Minute Gift Ideas That Can Be Delivered Today in Sydney

Personal, not professional, social networks will be key to hiring top Gen Z talent

Already badly off, single parents went dramatically backwards during COVID. They are raising our future adults

BizCover Brings Australia’s First AI-Based Insurance Quotes to ChatGPT

VistaPrint Research Reveals Australian Small Businesses Face a Succession Cliff

Corporate volunteering grows up: how companies are shifting to meaningful, community-led impact

The Rise of Mobile-First Venues

Why the SME is now the primary engine of global cybercrime

Work-life Balance Key to Solving Construction Talent Shortage

The risks of underinvesting in CX

Why Your Business Is Being Left In the Economic Dust: Nimble Risk Management During Uncertainty

How Contiki is Redefining Travel for Young Adventurers