the perils of the Optus approach
- Written by Edwina Luck, Senior Lecturer QUT Business School, Advertising, Marketing and Public Relations, Queensland University of Technology
Optus fears data on up to 9.8 million of its customers has been accessed in a sophisticated cyberattack – including, for some customers, passport and drivers licence details, as well as phone numbers, dates of birth and email addresses.
It made the announcement through the media, in the middle of Thursday’s national day of mourning...
