Business News

Is Jim's Beauty set to flop like Colgate lasagna or Harley-Davidson perfume – or could it be branding genius?

Written by Edwina Luck, Senior Lecturer QUT Business School, Advertising, Marketing and Public Relations, Queensland University of Technology

Jim Penman, Author provided

Jim’s Group – best known for Jim’s Mowing and Jim’s Plumbing – this week announced a surprising brand extension.

It’s Jim’s Beauty, offering “professional beauty treatments in the comfort of your chosen space”.

It’s surprising because Jim’s Group got its...

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Refunds to Revenue: AI and loyalty perks help retailers in post-holiday hangover

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Stop reading from the script: Why authenticity is the customer success secret weapon

I’ve been in customer service for years now. As my team has grown, the number one piece of advice I give is to be your...

Is Jim's Beauty set to flop like Colgate lasagna or Harley-Davidson perfume – or could it be branding genius?

The Missing Link credited by Microsoft for discovery of high-severity Power BI vulnerability (CVE-2026-21229)

Why your brain has to work harder in an open-plan office than private offices: study

Retail Property Australia confirms inaugural President and Vice Presidents

AI threatens to eat business software – and it could change the way we work

As world trade shifts to invitation-only clubs, Australia is facing tough choices

If you live in public housing, what rights do you have to stay in your home?

Traditions of Rural Bali at Villa Sabana

Essential Reasons to Opt for a Professional Valuation Before Selling Your Commercial Property

Bookkeeping basics for business owners

The price of greasing squeaky wheels ahead of the election

Deliveroo appoints Jeremy Brook as Head of Marketing in Australia

2025 Thryv Business and Consumer Report - Australian small businesses show grit under pressure

Security by Default: Why 2026 Will Force Organisations to Rethink Cloud and AI

UNSW launches plan to help Aussie startups scale overseas

Payroll Under Pressure: Why Mid-Sized SMEs Struggle to Keep Pay Accurate

Refunds to Revenue: AI and loyalty perks help retailers in post-holiday hangover

Stop reading from the script: Why authenticity is the customer success secret weapon

How Contiki is Redefining Travel for Young Adventurers

Navigating the Cosmetic Advertising Crackdown Before September Guidelines Hit

Defining Actionable AI for Australian IT Efficiency and Security