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Why does chocolate cost so much this Easter, when cocoa’s price is at a 3-year low?

  • Written by: Vinh Thai, Professor of Logistics and Supply Chain Management, School of Accounting, Information Systems and Supply Chain, RMIT University
Why does chocolate cost so much this Easter, when cocoa’s price is at a 3-year low?Consumer group Choice found some chocolate treats, like these Easter eggs, have become smaller and more expensive since last year.Liz Minchin/The Conversation, CC BY

An Easter bunny for $10. A box of 20 hollow Easter eggs for $18. A 100g block of plain dark chocolate for $8.50.

Even last year, such high prices wouldn’t have been surprising....

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