Business Daily Media

The Times

.

Givenchy Dresses The Weeknd For 55th Super Bowl Halftime Show

  • Written by: PR Newswire
Givenchy Dresses The Weeknd For 55th Super Bowl Halftime Show

PARIS, Feb. 8, 2021 /PRNewswire/ -- The House of Givenchy is pleased to announce that the Canadian singer The Weeknd wore a custom outfit designed by Creative Director Matthew M. Williams at the Super Bowl LV in Tampa, Florida, on Sunday, February 7th, 2021.

To view the Multimedia News Release, please click: https://www.multivu.com/players/uk/8849451-givenchy-dresses-the-weeknd-for-55th-super-bowl/[1].

During the Super Bowl LV Halftime Show, The Weeknd wore a fully hand-embroidered jacket with crystals, realized by the Givenchy Haute Couture atelier in Paris. A feat of savoir-faire, it required four embroiderers and more than 250 hours to complete. This jacket was worn over a black cotton poplin shirt and wool trousers accessorized with black leather tie, and gloves, as well as black and white derbies.  While made especially for this performance, The Weeknd's outfit reflects the sharp tailoring, minimalism and intense contrast Mr. Williams brought to his debut collection for the House of Givenchy.

"It's truly an honor to have dressed The Weeknd for his incredible Super Bowl show," said Matthew M. Williams. "To me, fashion is all about infusing what you wear with a unique personality, and The Weeknd brought his look to life with his energy, character and sense of style."

The Weeknd's cinematic Super Bowl LV performance was followed by an estimated audience of more than 100 million viewers who tuned in to watch the NFL championship game between the Tampa Bay Buccaneers and the Kansas City Chiefs at the Raymond James Stadium in Tampa.

Givenchy Dresses The Weeknd For 55th Super Bowl Halftime Show Givenchy dresses The Weeknd for 55th Super Bowl halftime show

 

Contact: Givenchy+33 1 44 31 50 00 givenchyvip@givenchy.com[2]

Read more https://www.prnasia.com/story/archive/3270393_AE70393_0

Australian businesses lean into global strategic partnerships (GCCs) for next wave of outsourcing

The Australian corporate landscape is undergoing a fundamental transformation in how it sources talent and innovation. While businesses have traditi...

The New Pressure Gap Crushing Small Businesses

Starting any business and making it prosper is a major undertaking. Part of the challenge is managing the uncertainty, but the financial pressures o...

Click Frenzy returns with a free EOFY sale event for retailers this month

New owners Gabby and Hezi Leibovich bring back Australia’s leading ecommerce sales event with Australia Post as Major Sponsor   Click Frenzy is ...

The 95 Per Cent Failure Rate Is Not An AI Problem

Most Australian SMEs I speak with are already having a go at AI. Some are running formal pilots, others have a team member quietly experimenting o...

New AR tech helping to solve field service skills crisis

AI-enabled augmented reality (AR) smart glasses are emerging as a new practical solution to fill a shortage of field service technicians maintaini...

For Midsize Companies, Global Payroll Systems Matter More to Business-Security Than You Think

When a midsize company expands across borders, its payroll operation becomes exponentially more complex. These organisations typically face a new ...