Business Daily Media

Hi-Chew Hits Record Sales in December, Expands Line with Soda Pop and Yoghurt Flavours

  • Written by PR Newswire
Hi-Chew Hits Record Sales in December, Expands Line with Soda Pop and Yoghurt Flavours

SYDNEY, Jan. 26, 2021 /PRNewswire/ -- Hi-Chew has introduced two new peg bags to its product line.  One is a 90g Soda Pop mix, featuring Cola and Lemonade flavours.  The second is a 90g Yoghurt Mix, with Plain, Strawberry, and Blueberry flavours.

Hi-Chew has also updated the flavours in its 100g peg bag of Tropical Mix, which now features Mango, Pineapple, and Orange.

"We had record sales in December," said Terry Kawabe, Managing Director of Morinaga Asia Pacific Co., which distributes the famous Japanese chewy candy. "In New Zealand, where we've been selling for years, sales have roughly tripled since 2017."

Hi-Chew is supporting retailers with an expanded marketing campaign on streaming TV channels as well as YouTube, Facebook, and Instagram.

In Australia, Hi-Chew is ranged at 270 Coles stores nationwide, as well as the 37 Daiso shops. In New Zealand, the fruit chews are sold at various retailers nationwide, including Pak 'n Save and New World.

The other Hi-Chew products in ANZ are sticks in Grape, Strawberry, Green Apple, and Mango, plus peg bags of Original Mix (100g Grape, Strawberry, Green Apple), and Sweet & Sour (90g Lemon, Grapefruit, Watermelon). 

"Hi-Chew has a proven inventory of nearly 200 flavours, and these new products have sold very well in other markets," said Anthony King, Managing Director of Australian distributor Grocery Corporation. "Young buyers like to try new things, and creative products like these are exactly what they're searching for."

Hi-Chew was created in 1975 by Morinaga & Co., Ltd., one of Japan's "Big 4" confectionery companies. The fruit chews have been offered in more than 170 flavours, and achieved global sales success.

Website: www.morinaga-ap.com[1]

Logo - https://mma.prnasia.com/media2/1060499/hi_chew_Logo.jpg?p=medium600[2]

 

Read more https://www.prnasia.com/story/archive/3259012_EN59012_0

Business Reports

EOFY explainer: Everything your business needs to know about the instant asset write-off

Australia has long been renowned as a rich and vibrant small business nation, where entrepreneurialism is encouraged and celebrated. It has, however, been a challenging period for small business owners, and the transition from o...

Brand Expert Shines in Business Awards

Sydney multipreneur Zahrina Robertson, who is known for producing world-class visual assets, has been named a finalist in the North Shore Local Business Awards. The founder of Zahrina Photography & Video[zahrinaphotograph...

New Image acquires Nutrimetics from Tupperware Brands

New Image Group has acquired skincare and cosmetics brand Nutrimetics from Tupperware Brands Corporation (NYSE: TUP) for an undisclosed sum. Nutrimetics is a natural fit with New Image’s portfolio of health and nutrition prod...

Save, spend or invest? New offering allows Aussies to maximise their savings

With the turn of a new financial year, Australians are at a loss of how to make the most of their tax refunds this year with rising costs of living and low return on savings. The Australian Investor Sentiment Report 2022 reve...

Commercial Painting Revitalised Shop Fronts and The Economy – Why Did the Funding Dry Up?

State governments provided retailers with grants to revitalise their shop fronts in a bid to help the ailing industry. The $2000 - $10000 grant aims to ‘add a lick of paint” and some street appeal to retail outlets not onl...

How to Succeed as a Call Center

If you aspire to build a productive and prosperous call center, you need to begin from the zenith or top. After all, your workforce won’t be able to create a positive experience for your customers if they’re not managed pr...

Web Busters - Break into local search

WebBusters.com.au