Business Daily Media
Times Affiliate Marketing


.

Global Basketball Icon Tyler Kepkay Joins FGA Trust as Brand Ambassador for FGA Athlete Trust Office

HONG KONG SAR - Media OutReach Newswire - 23 April 2026 - FGA Trust, a licensed Hong Kong trust company and fintech-enabled wealth platform, today announced that global basketball star Tyler Kepkay will serve as Principal Ambassador and project lead for the FGA Athlete Trust Office, its dedicated trust management service for professional athletes.

This new venture marks Kepkay’s next chapter beyond the court, as he helps build and represent a platform designed to protect the lifetime earnings and legacies of athletes who compete and invest across borders.

Tyler KepKay, Principal Ambassador and project lead for the FGA Athlete Trust Office
Tyler KepKay, Principal Ambassador and project lead for the FGA Athlete Trust Office

For athletes worldwide, careers are intense and often short, with peak earnings compressed into a few crucial seasons while financial responsibilities extend for decades. Many face complex cross-border income, shifting tax residency, and uncertainty about sustaining their lifestyle and supporting their families after retirement. The Athlete Trust Office has been created specifically to address these challenges, building a dedicated wealth platform around the complete athlete career cycle, from first professional contract through transition and retirement to long-term legacy.

Widely recognised as one of Hong Kong basketball’s most accomplished import players, Tyler Kepkay has built a distinguished career in one of Asia’s most competitive basketball environments. His journey from international recruit to long-serving mainstay in Hong Kong’s top division has earned him the respect of players, fans, and industry stakeholders across the region. Having played and lived in multiple countries and leagues, and transitioned from high-paid import to local player, he has confronted the same questions every professional athlete faces about life after sport.

Beyond the court, Kepkay has been active in youth development and community programmes, including coaching, academies, and grassroots initiatives. These efforts reflect his belief that success in sport should be a foundation for future opportunity, not a one-time peak, and they naturally lead into his new role shaping solutions for fellow athletes.

“An athlete’s job is to compete, perform, and win, often under intense pressure and scrutiny,” said Tyler Kepkay. “You stay focused on winning; we protect what you’ve earned. Stepping into this new venture with FGA Trust and leading the new Athlete Trust Office as Principal Ambassador is about taking everything I’ve learned in my own career and turning it into structures and guidance for other athletes around the world, so their best years on the court, pitch, or track translate into security and confidence for the rest of their lives.”

The Athlete Trust Office is a specialised service under the FGA Trust umbrella, built on private trust structures and leveraging Hong Kong’s position as a leading international financial centre. It focuses on transforming short peak earning windows into long-term, sustainable wealth; structuring and administering complex multi-jurisdictional income in a compliant, efficient way; protecting and commercialising personal brand and image rights; and building retirement and family-legacy structures that support athletes and their loved ones well beyond their final season.

“As brand ambassador and the leading voice of our Athlete Trust Office, Tyler brings a rare combination of professional achievement and real-world insight into the financial lives of athletes,” said Kavi Harilela, Director at FGA Trust. “His input on this project ensures that every aspect of the service is grounded in what athletes actually experience, not just in speculation.”

In his role as Principal Ambassador, Kepkay will serve as the public face of the FGA Athlete Trust Office through media engagement, educational content, and events. He will also play a central role in outreach to clubs, leagues, agents, and associations across Hong Kong, the Greater Bay Area, and international sports markets, positioning Athlete Trust Office as a comprehensive ecosystem for professionals worldwide.

About the FGA Athlete Trust Office
The Athlete Trust Office is FGA Trust’s specialised trust management service for professional athletes, led by Principal Ambassador Tyler Kepkay. It offers full-cycle solutions in asset protection, global asset allocation, tax-aware structuring, commercial IP management, retirement planning, and family legacy through private trust structures.
Hashtag: #FGA #Trust #Athlete #CareerPlanning




The issuer is solely responsible for the content of this announcement.

About FGA Trust

FGA Trust is a Hong Kong-licensed financial institution specializing in bank-grade asset protection and customizable trust solutions. Our services provide a secure framework for managing and safeguarding clients' assets, ensuring their financial legacies are preserved according to their wishes. With a team of experts from the trust, financial services, and payment sectors, we utilize cutting-edge, compliant technology to deliver customer-first services that prioritize safety and discretion. At FGA Trust, we empower clients to live confidently, knowing their arrangements are optimized for their benefit.

News from Asia

82% of Founders Maintain US Expansion Plans Despite Immigration Uncertainty, Beyond Border Survey Finds

Founders are pressing ahead with US expansion despite immigration uncertainty, according to new research from Beyond Border. Its Founder Mobility Pulse survey found that 82% have not changed their ...

Regent Hong Kong Announces "Symphony of Hanwoo: Chef David Lee x Chef Amine Errkhis 4-Hands Culinary Journey" at The Steak House

The exclusive two-night collaboration on 5-6 November merges Korean culinary heritage with refined charcoal-grilled steakhouse craft, spotlighting Korea’s native Hanwoo beef.HONG KONG SAR - Media ...

Regent Hong Kong Reimagines Hong Kong’s Iconic Char Siu Rice Through a Cinematic Lens at The Lobby Lounge

Presented in collaboration with the Hong Kong Film Directors’ Guild, the new Char Siu Egg Rice merges nostalgic everyday comfort food with refined gastronomy against panoramic views of Victoria Har...

Sun Group Facilities in Ha Long Connect Bay Cruises With Shore Activities Ahead of November

Cruise port, cable car, night market and hot-spring resort serve visitors in Bai Chay and Quang HanhHA LONG, VIETNAM– Media OutReach Newswire – 29 October 2026 – Vietnam's Sun Group has developed...

AOX recognised as APAC’s Top Collagen-Renewing Water Dispensers in 2026 by Healthcare Business Review

Singapore-founded company marks 17 years of growth as it builds a new category around everyday hydration and wellnessSINGAPORE – Media OutReach Newswire – 29 October 2026 – Singapore-founded water...

COP17 | Jiangsu Showcases Biodiversity Conservation in Action

YEREVAN, ARMENIA – Media OutReach Newswire – 29 October 2026 – Jiangsu Day, a themed event at the China Pavilion during the 17th meeting of the Conference of the Parties to the Convention on Biolo...

Juungar Banner: Building a "Reserve of Seed Crabs" on Saline-Alkali Flats

ORDOS, CHINA – Media OutReach Newswire – 29 October 2026 – Recently, 20,000-plus jin, or roughly 10 metric tons, of seed crabs raised in-house at the Yellow River Rice-Fish Eco-Tourism Park in Juu...

Chubb Life Announces Australian Open 2027 Tickets Giveaway Social Campaign & Live Viewing Party

HONG KONG SAR – Media OutReach Newswire – 29 October 2026 –Chubb Life Hong Kong is bringing the excitement of world-class tennis closer to fans with the launch of its Australian Open 2027 Tic...

Uber Submits Application for Ride-hailing Service Licence

HONG KONG SAR – Media OutReach Newswire – 29 October 2026 –Uber announced today that it has formally submitted its application for a Ride-hailing Service Licence to the Transport Department. ...

HKSTP Releases First-Ever Battery and Energy Storage Strategy Analysis Report

Leveraging Hong Kong’s Leading Four-Stage Value Chain in Asia to Capture Significant Market Opportunities Responding to Global Energy Transition Demands: Energy security, ren...

Why the secrecy around car insurance?

Every year, millions of Australians receive their car insurance renewal and promise themselves they’ll look at it properly later. Then life gets in ...

Australian workers spend almost an hour a day administering email

Research finds email filing, searching and rework consuming an estimated 58 minutes a day and potentially exposing organisations to millionsAustralian...

Customer Service Is Becoming Part of the Small Business Sales and Marketing Engine

For Customer Service Week, 5-9 October, Thryv is urging small businesses to look beyond generating  enquiries and examine what happens after a custome...

Gift Cards as the gateway to agentic payments

Prepaid and stored value gives consumers the trust and control to try AI shopping agents By Blackhawk Network VP Head of ANZ Kieran Nolan For deca...

Why Data Accumulation Without Governance Undermines Sustainability Goals

In July 2026, Group 2 entities, the second cohort of Australian businesses, began their first reporting period under the mandatory climate disclosur...

Permanent $20,000 Instant Asset Write-Off Gives Small Businesses Greater Planning Certainty

The Federal Government’s decision to permanently legislate the $20,000 instant asset write-off will give eligible small businesses greater certainty...