Business Daily Media

The Times

.

How a Chinese Copper Art Workshop from Jiande Win Hearts, Applause in Florence

FLORENCE, ITALY - Media OutReach Newswire - 11 June 2025 - From April 25 to May 1, the 89th Florence International Handicraft Fair in Italy was held. Tongshifu, a company from east China's Jiande City, stood out among more than 530 exhibitors worldwide with its exquisite copper artworks and received extensive attention.



image-1.jpeg

At the dazzling booth of Tongshifu, every piece, from delicate and compact copper gourds to magnificent statues of Guan Gong, an ancient general known for his loyalty and bravery in battles, demonstrates a high level of artistry by taking the traditional lost-wax copper casting technique as the core and integrating modern aesthetics and cultural elements.

The sculpture of Bumblebee from "Transformers," in particular, is an eye-catching Tongshifu collaboration with an internationally renowned IP. Using the high-temperature coloring technology for copper materials, it restores the mechanical texture and heroic fighting posture of the movie character, winning thumbs-up from numerous audiences.

These exquisitely crafted, vivid, and well-balanced artworks not only carry forward the time-honored inheritance of Chinese copper art but also convey the vitality of modern innovation.

Behind the stunning debut of Tongshifu at the fair lies the unremitting efforts of Jiande, where its headquarters is located, in painstakingly forging and cultivating cultural enterprises over the years, which have breathed new life into local traditional culture.

Founded in 2014, Tongshifu faced many problems, such as a shortage of funds, in the initial stage of its business. Keenly aware of the start-up's problem and potential, the local government of Jiande took the initiative to assist the enterprise in applying for specific supportive funds totaling over 4 million yuan, a timely boost to the development of the start-up.

Meanwhile, Jiande has attached great importance to highlighting cultural inheritance, which is the soul of Tongshifu's success.

In 2020, Jiande conducted in-depth visits to Tongshifu to explore the value of the traditional techniques behind it, and helped the lost-wax copper casting technique of Tongshifu to be recognized as a local intangible cultural heritage. In 2024, the lost-wax copper casting intangible cultural heritage workshop was selected as the second batch of provincial-level projects in Zhejiang. This has not only continuously enhanced the brand cultural connotation of the enterprise but also attracted broader attention to this ancient technique.

The ability of Tongshifu to reach the global stage of the Florence International Handicraft Fair benefits from the charm of the intangible cultural heritage behind it, as well as the accumulation and breakthrough of its design aesthetics, technological innovation, and cultural integration capabilities.

As early as 2021, Jiande held a cultural and creative design competition, encouraging enterprises to showcase the development of the times with traditional techniques.

Jiande is known for hosting the Xin'anjiang Hydropower Station, China's first large-scale hydropower station. The local government collaborated with Tongshifu to develop a copper relief painting of the hydropower station, setting a successful example of modern expressions of traditional culture.

Today, thanks to continuous launches of new artworks with both artistic and collection value, Tongshifu has become a well-known brand with annual sales of hundreds of millions of yuan and 5 million fans.

The lost-wax copper casting technique has a complex process and high costs, with each artwork requiring an independent wax mold, and the production process taking 30 to 45 days. In fact, for an enterprise like Tongshifu to shine on the world stage, it relies not only on the inheritance of culture, technological breakthroughs, and expressions of the times but also on the patient, meticulous, and dedicated cultivation and support of the local government.

Hashtag: #FlorenceInternationalHandicraftFair

The issuer is solely responsible for the content of this announcement.

News from Asia

Natalie C. Uy Leads University Pad with a Legacy Rooted in Education, Community, and Integrity

MANILA, PHILLIPINES- Media OutReach Newswire - 1 July 2026 - Natalie Uy, President of University Pad Residences, continues to shape University Pad as more than an accommodation brand, but as a pur...

Yeebo Announces Annual Results for FY25/26 Consolidated Revenue Increased by 13.7% to Approximately HK$1,181 Million Profit Attributable to Owners Amounted to Approximately HK$1,951 Million

AI Business on the Rise, Revenue Soared by Nearly 2.8 Times Fuelling Future GrowthHONG KONG SAR - Media OutReach Newswire - 1 July 2026 - Yeebo (International Holdings) Limited ("Yeebo" or the ...

SIM Academy Enhances Flexible Upskilling Pathways for Adult Learners and Working Parents

SINGAPORE - Media OutReach Newswire – 1 July 2026 - SIM Academy today announced its continued commitment to supporting adult learners and working parents through flexible, industry-relevant upskil...

Taiwan International Plant-Based Festival Launches in Singapore: High-End Culinary Partnerships and Diplomatic Exhibitions Shape Premium Agri-Product Branding

SINGAPORE - Media OutReach Newswire - 1 July 2026 - The "Taiwan International Plant-Based Festival" officially launched in Singapore. Led by Ministry of Agriculture (MOA) Deputy Minister Hu Jong-I...

Advances in AI Adoption and Data-Driven Capabilities Accelerate in the Philippines, but Talent Gaps Threaten Momentum, Aon Study Finds

MANILA, PHILIPPINES - Media OutReach Newswire - 1 July 2026 - Aon plc (NYSE: AON), a leading global professional services firm, today released findings for the Philippines from its inaugural Hum...

Wesley Methodist School Kuala Lumpur (International) Brought Together Youth from ASEAN, China and Russia Through the Universal Language of Poetry

KUALA LUMPUR, MALAYSIA - Media OutReach Newswire - 1 July 2026 - Wesley Methodist School Kuala Lumpur (International) successfully welcomed student delegates from Brunei Darussalam, China, Indones...

SUNeVision Passes Continuing Connected Transactions Resolutions at EGM; Shares Strategic Updates on MEGA IDC Progress During Q&A Session

HONG KONG SAR - Media OutReach Newswire - 1 July 2026 - SUNeVision Holdings Ltd. ("SUNeVision" or the "Company"; SEHK: 1686), the largest data centre provider in Hong Kong and the technology arm o...

Maritimo Appoints KJM Marine as Middle East and Indian Ocean Dealer

DUBAI, UAE - Media OutReach Newswire - 1 July 2026 - Maritimo has appointed KJM Marine as its exclusive dealer across the Gulf Cooperation Council (GCC) and selected territories in the Middle...

BateriHub, Global Energy Battery Partner MNA Metal to Tighten Malaysia’s Used Battery Recycling Chain

The MoU appoints DOE-licensed MNA Metal Resources as preferred collector for used automotive batteries, strengthening traceability across BateriHub and Global Energy Battery’s nationwide battery ec...

Samsung Brings Back Solve for Tomorrow 2026 to Spark Youth-led Innovation and Drive Social Change

SINGAPORE - Media OutReach Newswire - 1 July 2026 - Samsung Solve for Tomorrow 2026, the highly-anticipated youth innovation competition, is back for its 10th edition in Singapore! As the world l...

Australian businesses lean into global strategic partnerships (GCCs) for next wave of outsourcing

The Australian corporate landscape is undergoing a fundamental transformation in how it sources talent and innovation. While businesses have traditi...

The New Pressure Gap Crushing Small Businesses

Starting any business and making it prosper is a major undertaking. Part of the challenge is managing the uncertainty, but the financial pressures o...

Click Frenzy returns with a free EOFY sale event for retailers this month

New owners Gabby and Hezi Leibovich bring back Australia’s leading ecommerce sales event with Australia Post as Major Sponsor   Click Frenzy is ...

The 95 Per Cent Failure Rate Is Not An AI Problem

Most Australian SMEs I speak with are already having a go at AI. Some are running formal pilots, others have a team member quietly experimenting o...

New AR tech helping to solve field service skills crisis

AI-enabled augmented reality (AR) smart glasses are emerging as a new practical solution to fill a shortage of field service technicians maintaini...

For Midsize Companies, Global Payroll Systems Matter More to Business-Security Than You Think

When a midsize company expands across borders, its payroll operation becomes exponentially more complex. These organisations typically face a new ...