Business Daily Media

Men's Weekly

.

Alpro Pharmacy and Believe Fitness Collaborate on Silver Sneakers Project to Enhance Elderly Well-being and Prevent Falls

KUALA LUMPUR, MALAYSIA - Media OutReach Newswire – 18 February 2025 - Malaysia's aging population is growing at a faster-than-expected rate, with more than 17% of the population expected to be above the age of 60 by 2040 according to The Department of Statistics Malaysia (DOSM).

This demographic shift indicates that more seniors will face mobility limitations, impacting their independence and overall well-being. One of the most pressing concerns among Malaysia's elderly population is sarcopenia, the age-related loss of muscle mass and strength, which affects up to 59.8% of older adults in the Klang Valley. This condition diminishes strength and mobility, increasing the risk of falls, fractures, and overall health decline, ultimately leading to reduced independence and quality of life.

From left: Eugene Siow (Chief Physiotherapist of Alpro Physio), Gan Chi Tat (Business Development Manager of Alpro Silvercare), Patrick Davis (Managing Director and Franchise Lead at Believe Fitness), Lucius Choo (Head of Sales at Believe Fitness)
From left: Eugene Siow (Chief Physiotherapist of Alpro Physio), Gan Chi Tat (Business Development Manager of Alpro Silvercare), Patrick Davis (Managing Director and Franchise Lead at Believe Fitness), Lucius Choo (Head of Sales at Believe Fitness)

Recognizing these challenges, Alpro Pharmacy has partnered with Believe Fitness to launch the Silver Sneakers Project, a dedicated initiative to enhance the health and well-being of seniors through structured fitness programs led by physiotherapists from Alpro Physio. The program aims to build muscle, improve physical health, and enhance the quality of life for older adults, ultimately reducing the risk of falls.

The Silver Sneakers Project is specially designed for elderly individuals aged 55 and above, with a primary focus on seniors at risk of falls or those looking to maintain and improve their physical health. The program will be conducted exclusively at Believe Fitness, Jaya Shopping Center, and will feature:

  • Guided exercise sessions by physiotherapist and Believe Fitness trainers focusing on balance, strength, and flexibility.
  • Physiotherapist assessments to monitor progress and provide personalised recommendations.
  • Safe and effective exercise programmes led by physiotherapists to ensure proper form and technique.
  • Complimentary body composition tests, blood pressure monitoring, and muscle strength tests to provide a comprehensive health overview for participants.
  • On-site support from healthcare professionals, including physiotherapists and home care healthcare professionals, to ensure the safety and well-being of participants.

A key highlight of the programme is that the exercise routines are designed by physiotherapists, who are posture and movement experts. Physiotherapists create workout plans that cater specifically to the elderly, considering their daily activity needs. Exercises mimic common daily movements such as bending down to pick up objects, climbing stairs, and raising hands to reach for items, ensuring practical benefits that directly enhance their mobility and independence.

Regular physical activity plays a crucial role in preventing and slowing down muscle loss (sarcopenia), improving balance and coordination, strengthening bones and joints, and enhancing cardiovascular and respiratory health. By participating in these structured sessions, seniors can reduce the risk of falls, enhance their confidence and independence, and improve overall well-being.

"At Believe Fitness, we are committed to empowering everyone, including seniors, with the strength and stability they need to lead active and independent lives. Through our partnership with Alpro Pharmacy, we aim to provide a safe and engaging environment where elderly participants can regain confidence in their mobility and reduce the risk of falls." – Patrick Davis, Managing Director of Believe Fitness.

"The Silver Sneakers Project is a vital step towards proactive senior healthcare. At Alpro Pharmacy, we have established Silvercare, a dedicated team focused on elderly care, supported by healthcare professionals. We believe in holistic health solutions, and exercise is one of the key components in preventing falls and maintaining independence. This collaboration with Believe Fitness allows us to bring professional, guided fitness programs to seniors, ensuring they receive the care and support they need." – Gan Chi Tat, Project Leader of Silver Sneakers Project at Alpro Pharmacy. He was inspired to initiate this project after witnessing the struggles of Madam Li, his auntie, who lost her independence due to a fall. Once an independent woman, she found herself confined to a wheelchair, her confidence shattered, and her family's daily life upended. Seeing how one fall could disrupt an entire household, he realised that prevention was the key to preserving not just mobility, but dignity and independence. This project is his mission to ensure seniors have the strength and support to live life on their own terms.

The Silver Sneakers Programme is complimentary, starting in March, running for six months with sessions held twice a week, and free for all elderly individuals aged 55 and above, with limited seats available. Interested participants can register by visiting their nearest Alpro Pharmacy or Alpro Sugi in Klang Valley. For more information, visit https://www.alpropharmacy.com/event_promotion/silver-sneakers-senior-fitness-free-trial/ or contact 019-7500612.

Hashtag: #AlproPharmacy #AlproSilvercare #BelieveFitness

The issuer is solely responsible for the content of this announcement.

Alpro Pharmacy

With a humble beginning starting with a single pharmacy outlet in the small town of Port Dickson in 2002, Alpro Pharmacy is now a diversified community chain pharmacy that provides comprehensive primary healthcare solutions via over 300 outlets including Alpro Pharmacy, Alpro Clinic, Alpro Physio and Alpro Baby, both online and offline, nationwide. It is supported by a team of more than 650 healthcare professionals, ranging from doctors, pharmacists, nutritionists, dietitians to physiotherapists and many other healthcare professionals.

Serving more than 3 million families in Malaysia, Alpro Pharmacy is the first and only community pharmacy in the country to provide RM1 million product liability insurance to safeguard the supply of genuine medications. With over 500,000 prescriptions filled per year, Alpro Pharmacy is also the largest prescription pharmacy chain in Malaysia.

For more information, please visit .


News from Asia

Vincom Retail Launches Vincom Collection - A Next Generation Multi-Experience Commercial Town Model

HANOI, VIETNAM - Media OutReach Newswire - 29 January 2026 - Vincom Retail Joint Stock Company officially introduces Vincom Collection, a curated commercial town brand line developed as a next gen...

Innovate to Benefit Society: Clarivate validates PolyU’s research excellence–achieving outstanding growth in research output and global leadership in engineering and AI-medical research

HONG KONG SAR - Media OutReach Newswire - 29 January 2026 - The Hong Kong Polytechnic University (PolyU) yesterday unveiled the PolyU Research Excellence Report at a high-profile forum co-hosted...

"No Data, No Talk": How Data Fundraising Is Redefining SME Growth in ASEAN

KUALA LUMPUR, MALAYSIA - Media OutReach Newswire - 30 January 2026 - In an era where investors are more selective than ever, SMEs can no longer rely on vision, passion, or static pitch decks alo...

IIMAKER Speaks at 2026 Chongli Forum: Defining the "Soul" and "Threshold" of Game Content Creation in the AI-Native Era

CHONGLI, CHINA - Media OutReach Newswire - 30 January 2026 - The "2026 Chongli Forum" entered its core agenda today at the snow resort in northern China. As a high-profile annual thought leadershi...

DFI Retail Group Celebrates Multiple Wins in YouGov’s Best Brands 2025 in Hong Kong

HONG KONG SAR - Media OutReach Newswire - 30 January 2026 - DFI Retail Group is delighted to have five of our brands recognised in YouGov's Best Brands 2025 Hong Kong rankings, with leading p...

Celebrate the New Year of the Horse with Tan Jianci’s Wax Figure Debuting at Madame Tussauds Hong Kong to make your wishes come true

HONG KONG SAR - Media OutReach Newswire - 30 January 2026 - Madame Tussauds Hong Kong welcomes the wax figure of all-round entertainer Tan Jianci, launching a nearly three-month-long limited tour...

TAT Unveils Lalisa ‘LISA’ Manobal as Amazing Thailand Ambassador, Inviting Travellers to ‘Feel All the Feelings’

Refining Thailand from a destination to an experience of high value and fulfilment BANGKOK, THAILAND - Media OutReach Newswire - 29 January 2026 – The Tourism Authority of Thailand (TAT) has offic...

ONYX Hospitality Group named Seventh Best Place to Work in Asia-Pacific for 2025

The Group was also ranked third in Thailand under the international “Best Place to Work in Thailand 2025” certification, reinforcing ONYX’s commitment to sustainable people management and a strong ...

Tecsun Science and Technology Shines at Greater Bay Area AI Summit, Jointly Building an Industrial Innovation Ecosystem

HONG KONG SAR - Media OutReach Newswire - 30 January 2026 - On January 27, the 2nd Academician Summit on Innovative Applications of International Artificial Intelligence Industry Scenarios and the...

Money20/20 Asia 2026 Unveils Transformative Agenda and Stellar Keynote Lineup

From Infrastructure to Impact – Where Technology Meets Humanity BANGKOK, THAILAND - Media OutReach Newswire - 29 January 2026 - Money20/20, the world’s leading fintech show, and the place where m...

Payroll Under Pressure: Why Mid-Sized SMEs Struggle to Keep Pay Accurate

A year after wage theft reforms came into effect, Australian businesses have increased their focus on payroll compliance, but confidence in pay accu...

Refunds to Revenue: AI and loyalty perks help retailers in post-holiday hangover

Australian retailers are turning to artificial intelligence to simplify and automate returns and exchanges, while strengthening loyalty programs a...

Stop reading from the script: Why authenticity is the customer success secret weapon

I’ve been in customer service for years now. As my team has grown, the number one piece of advice I give is to be your...

From Check-in to Touchdown: How AI and smarter systems are transforming the travel industry

Richard Valente, VP of Customer Experience Strategy at TP in Australia, explores how IT-BPM outsourcing is revolutionising the travel sector throu...

Online Christmas shoppers fund climate and biodiversity projects via HealthPost's Click Sphere for Good initiative

Online shoppers with HealthPost’s Flora & Fauna have made 11,000 contributions towards climate and biodiversity projects when ordering parcel ...

US landmark settlement protects SMEs, highlighting flaws in the RBA's proposed blanket card surcharging ban for Australia

Aussie SMEs warn RBA not to ignore global trends, with the current sledgehammer approach threatening business viability and increasing inflation ...