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Ideas for Creative Social Media Contests 2023

A little inspiration goes a long way when brainstorming social media contest ideas, whether for gaining followers or leads. When you decide to Buy Instagram Followers Australia, this is what happens.

A social media contest is an excellent way to boost engagement, followers, leads, and brand awareness. However, developing a strategy for your contest can be difficult.

You must establish clear objectives, develop a creative angle, and ensure that it is consistent with your brand.

Then there is the technical side, like organizing influencer partnerships and adhering to each social network's contest guidelines.

Not to worry, we have got your back. This post will give you ideas for creating social media contests to get you started.

What is a social media contest?

A social media contest is a social media campaign that encourages participation, followers, leads, or brand awareness in exchange for prizes and offers.

You can encourage your followers to like, comment, and share your posts in exchange for something they'll enjoy. That broadens your reach and encourages more people to talk about your brand. That can be possible when you buy Australian Instagram Followers.

Contests also encourage users to interact with your brand enjoyably and creatively. You could, for example, ask your followers to share their favourite photo of your product in action or come up with a creative caption for a post.

Ideas for social media contests to increase engagement

Try these fun social media contest ideas to get more likes, comments, and shares.

To win, like/share/comment

People enjoy winning prizes and are willing to promote your brand. To enter, offer a bonus your target audience would be interested in and ask them to like, share, or comment on your post.

You can collaborate with the influencer in your industry with a similar audience to broaden the reach of your contest.

For example, suppose you own a jewellery company. In that case, you could collaborate with a fashion blogger to hold a contest where followers could win a piece of jewellery from your collection. Alternatively, if you're a health food company, you could collaborate with a fitness brand to give away home gym supplies and healthy snacks, as Sunrype did below. Health food company shared collaborative competition over 3,000 times!

Video contests for creativity

Video content gets your audience involved in your contest and adds a new level of creativity because when you Buy Australian Instagram Followers, you will get more involvement.

Ask your followers to submit a short clip related to your contest theme to run a video contest. Then, choose a winner based on creativity, originality, or other criteria.

While asking your followers to submit a video of themselves using your product is simple, why not be more creative?

Photo contests for UGC

Inviting your audience to submit photos related to your brand is a simple and enjoyable way to increase participation. Furthermore, it provides many user-generated (UGC) campaigns that you can reuse for future social media posts and campaigns.

For photo contests, you can ask participants to:

  • - Send in a photo of them using your product.

  • - Share a photo of themselves participating in an activity related to your campaign.

  • - Demonstrate how they used your product in a novel way.

Tag-a-friend contests

Asking your followers to tag their friends in a post or comment is a simple way to increase your social media followers.

Create a giveaway post in which you ask your followers to tag a friend (or three friends) for a chance to win. You can even give them extra bonuses for each friend they tag.

Here's an example from a healthy snack bar brand that encouraged followers to tag two friends to win free products. Their post received over 450 comments and likes, translating into nearly 1,000 potential new followers! It will help you more when you Buy Instagram likes Australia.

Contests for collaboration

Collaborating with another brand or industry influencer is an excellent way to reach a new audience and get people talking about your company.

You could, for example, collaborate with an influencer to give away one of your products to their followers. Alternatively, you could collaborate with a relevant brand to double the prize offers in your contest.


Social media contests are approved strategies for increasing engagement on your company's owned social channels. The real challenge is selecting the appropriate contest, to entice your audience to participate. Perhaps a simple "Repost to Win" contest would suffice. And what would pique people's interest in Instagram? Is there a type of competition that performs better on Instagram? After all, do you need to How To Buy Instagram followers Australia From Top Sites?

This blog will provide you with all of your answers and ideas for which contest is best for you. You'll be able to shake up your audience and get more busy eyes on your business with the preparation.


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