Business Daily Media

leading lessons from Manchester United's caretaker manager

  • Written by Mazlan Maskor, PhD and Master of Organisational Psychology Candidate | Leadership Science, The University of Queensland

If you see a group of people and hear them chanting[1], “Ole’s at the wheel! Tell me how good does it feel!” you have found yourself among Manchester United supporters.

Manchester United (known as Man U, or just United) is one of the world’s best-known and most successful football clubs, a dominant force in English and European football for decades.

But two months ago it was looking like a tumbling, lethargic, vulnerable giant – in sixth position in the English Premier League, way behind arch-rivals Liverpool (in first place) and Chelsea (fourth).

Since then it has climbed to fourth in the Premier League and advanced to the quarter finals of both the FA Cup and the UEFA Champions League.

The major change: the sacking[2] of team manager Jose Mourinho and his replacement[3] with Ole Gunnar Solskjaer.

image Manchester’s Diogo Dalot, left, and Scott McTominay, right, celebrate after defeating Paris Saint-Germain on March 6 in the UEFA Champions League. Ian Langsdon/EPA

United’s turnaround has been dubbed “The Solskjaer Effect[4]”. It defies conventional wisdom about leadership.

Mourinho, a professional coach and manager since 2000, was considered one of the best in the business. Appointed to manage United in 2016, he was expected to deliver football glory. But his tenure was mired by controversy, conflict and poor performance.

Solskjaer’s appointment as caretaker manager came as a surprise[5]. He has had a long association with United as a player, but was unproven as a manager of a big club.

What is it about Solskjaer that has brought United’s resurgence? It’s a story of successful “identity leadership”, rallying a disengaged group of underperforming players into a cohesive and effective unit.

Our glory is more important than my glory

An effective leader advances the group’s goals over personal goals.

Solskjaer has shown he understands what he needs to do for United to win games and trophies[6]. As the Norwegian explained in one press conference[7], his job “is to help the players and make them grasp the opportunity now because they all want to be part of Man United”.

image Jose Mourinho, a controversial figure at Manchester United. cristiano barni/

“I’m going to be here to help them,” he said, “to help the team.”

The team’s impressive victories have seen him already surpass several records[8] by going undefeated in his first 11 games in charge.

He has humbly played down these achievements. When pronounced the English Premier League’s manager of the month[9] in January, he was quick to attribute the award to the contribution of his coaching staff and players.

This is a stark contrast from his predecessor. Mourinho was often divisive and adversarial. Among Mourinho’s less endearing moments was when he reportedly stormed out of a press conference[10] in August 2018 demanding more respect for his individual success as a coach.

Read more: Is there a way back for José Mourinho? As a sport psychologist, I see a hard road ahead[11]

True leaders always look to deflect the attention on them as individuals. They emphasise that they represent the group. They declare their commitment to serving, as Solskjaer has done[12], regardless of whether he gets hired permanently.

We are stronger together

An effective leader brings people together.

Solskjaer joined United at a time of turmoil and chaos. With positivity and exuberance, he has united the team with a collective cause. “I love working with good players,” he has said[13]. “They are good people, the players. They want to learn. They want to improve.”

After the team’s first loss under his leadership, he called it a learning experience[14] and avoided the blame game.

image Manchester United players celebrating their 2-0 win against Chelsea in the FA Cup on February 18, 2019. Silvi Photo/

By showing confidence in his players[15], he has empowered them to perform.

This again has been a contrast to Mourinho, who alienated players by chastising them in public[16].

A true leader treats every person in their team as valuable, no matter what the person’s role. Solskjaer’s collaborative[17] approach acknowledges that everyone contributes to the success of the group.

Which is to say, the group is greater than the sum of its parts.

Group values

An effective leader respects the identity of the group.

Solskjaer played for United for almost a decade, and was integral to the club’s golden era[18]. He then spent a few years on the coaching staff. He knows what Manchester, the city, the club and the team, are about.

The way United is supposed to play, he says, is “exciting football” – using fast-paced and attacking[19] tactics.

Mourinho, on the other hand, attempted to stamp his own brand of defensive football on the squad – a style of play described as stodgy and unstructured[20]. In doing so, he disregarded the club’s identity and stymied the players’ natural strengths.

Overall, Solskjaer’s behaviour demonstrates the principles of identity leadership[21], a model of effective leadership supported by psychological science research[22].

Read more: Leaders only inspire when we feel part of their group[23]

To be a great leader you don’t have to be most successful, intelligent, or even most competent person in the room. It is about how hard you work at managing a collective sense of “we” among the people in a group and respecting the values of this group.

Full disclosure: the author is a proud Manchester United supporter.


  1. ^ chanting (
  2. ^ sacking (
  3. ^ replacement (
  4. ^ The Solskjaer Effect (
  5. ^ surprise (
  6. ^ trophies (
  7. ^ press conference (
  8. ^ records (
  9. ^ manager of the month (
  10. ^ stormed out of a press conference (
  11. ^ Is there a way back for José Mourinho? As a sport psychologist, I see a hard road ahead (
  12. ^ has done (
  13. ^ he has said (
  14. ^ learning experience (
  15. ^ confidence in his players (
  16. ^ chastising them in public (
  17. ^ collaborative (
  18. ^ golden era (
  19. ^ attacking (
  20. ^ stodgy and unstructured (
  21. ^ identity leadership (
  22. ^ psychological science research (
  23. ^ Leaders only inspire when we feel part of their group (

Authors: Mazlan Maskor, PhD and Master of Organisational Psychology Candidate | Leadership Science, The University of Queensland

Read more

Business Reports

YouGov appoint Laura Robbie as CEO of the Asia Pacific region

A world of new opportunities  Market research and data analytics company YouGov is pleased to announce the appointment of Laura Robbie as CEO of the Asia Pacific region.  Miss Robbie previously held the role of Managing Di...

How to Sharpen Your App Development Skills

Mobile application development is a skill that you should take seriously. It's not the easiest task in the world, and it takes more than just technical know-how to be successful. If you want your app to succeed, you have to shar...

The four markers that define Australia’s best-in-class workplaces

What is it that has aided one-third of employers not to experience difficulties with recruitment in the current market, writes Servicely’s founder and CEO Dion Williams. We’re used to living with impatience. The scant few...

3 Tips For Balancing Business And Family

Running a business while also simultaneously being the head of the family can be a stressful challenge to deal with, but so many people out there do it. If you are living this kind of lifestyle and feel like you have too much go...

RBNZ Survey: majority of experts believe inflation has hit its peak

While inflation has likely hit its peak, homeowners should brace for further hikes to their mortgage repayments, according to a new Finder poll.  In this month’s Finder RBNZ Official Cash Rate Survey, 15 experts and econom...

3 Essential SEO Services To Help Grow Your Business

Did you know that 44% of businesses have an SEO strategy? SEO remains a powerful SEO strategy for everyone, from startups to businesses big and small, because the best search results determine who people contact. The digital...

Web Busters - Break into local search