Advertisers invest $63bn in programmatic buying but industry concerns loom large
- Written by: ACN Newswire
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'Tech Tax' cost programmatic advertisers over $30bn in 2017 chart |
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WARC Data dark logo |
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WARC Data white logo |
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James McDonald, Data Editor, WARC |
![]() |
'Tech Tax' cost programmatic advertisers over $30bn in 2017 chart |
![]() |
WARC Data dark logo |
![]() |
WARC Data white logo |
![]() |
James McDonald, Data Editor, WARC |

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