Business Daily Media

Times Advertising

.

Three generations marking 45 years in hot-air balloons

  • Written by Business Daily Media

Australia’s leading hot-air balloon company is celebrating 45 years in the sky and its 700,000th passenger, driven by the passion of father-son duo Graeme (78) and Matt Scaife (46) with 12 year old grandson Hugo setting his sights on following in their footsteps.
When Graeme first launched a balloon in the 1980s, he never imagined more than four decades later, Balloon Aloft would be flying passengers over more locations in Australia than any other operator and his son Matt would become a three-time Australian ballooning champion.
“I earned my licence in 1986 when the hot-air ballooning industry was still relatively new in Australia, before founding Hunter Valley Ballooning in 2000, then taking ownership of Balloon Aloft in 2007 and expanding our Hunter Valley operations into Mudgee, Camden Valley, Byron Bay and Burketown,” said Graeme, owner of Balloon Aloft. 
“We get to share what is one of the most exciting days of people’s lives with them. Our passengers are often celebrating birthday milestones, engagements, weekends away - some even tying the knot during the flight. Many are ticking off a lifelong dream of a hot air balloon flight experience,” he said.
“We want everyone to be able to experience hot-air ballooning which is why we launched accessible flights for passengers living with a disability, and now we’re the only operator in NSW and only the second in the country to have a purpose-built,accessible basket suitable for wheelchair users.”
“We were also the first ballooning company to partner with an indigenous tourism operator,Yagurli Tours, bringing more visitors to the spectacular salt pans of the Gulf of Carpentaria to fly on board Australia’s first indigenous-owned hot air balloon.”
Matt Scaife, Director of Balloon Aloft and Graeme’s son said, “I was just a child when I watched dad flying balloons and it wasn’t until I was eight when I went on my first flight and the rest is history.”
“I am lucky to travel the world competing in hot-air balloon championships that see pilots complete in a series of precision flying tasks where accuracy, navigation, and wind-reading skills are key and the main objective is to drop a marker, like a small bean bag, as close as possible to a target on the ground.” 
“Watching my son Hugo take interest in it now feels like things have come full circle,” said Matt. 
Balloon Aloft’s contribution to Australian tourism has been officially recognised with the company named both Adventure and Accessible Tourism Operator of the Year at both the 2024 NSW and Australian Tourism Awards.
About Balloon Aloft
Established in 1980, Balloon Aloft is Australia's most experienced and awarded hot air ballooning company. Family owned and operated, the business offers breathtaking flights over some of Australia’s most spectacular regions. The company is proud to be the only operator in the state offering accessible balloon flights for people with limited mobility including wheelchair users, continuing its mission to make the magic of a balloon flight available to all.
For more information on Balloon Aloft  www.balloonaloft.com

Why self-service is reshaping fleet management for modern businesses

Fleet management today is constrained by fragmented systems and heavy administrative demands. A lot of the work still relies on booking vehicles and...

Fraud Prevention and security crucial as identity crime hits record highs in Australia

In a radically transformed risk landscape where the scale and speed of financial fraud have reached unprecedented levels, Australian businesses ar...

Sectorial ATO Tax Debt Disclosures Rise, Overall Business Credit Demand Flattens and High-Risk SME 'Credit Shopping' hits 8-month peak

Q1 2026 Equifax Business Market Pulse shows low-risk borrowers consolidate demand enquiries while sub-prime entities accelerate shopping activity ...

SME support in Federal Budget falls short of easing business pressures

“The Federal Budget delivered several measures aimed at supporting small businesses, including making the instant asset write-off permanent, exten...

Bunji dog treats to hit Ritchies shelves

Cooee Native Superfoods’ Bunji range of dog kibble and treats is rolling out across Ritchies Supermarkets now, with stock already on shelves in se...

Pre-Budget Expectations

“Australian corporates and SMBs are under pressure. Competition from global players is intensifying, margins are under strain, and technology adop...