Business Daily Media

SME Business News

Five Elms funding for local martech company IntelligenceBank

  • Written by Alexandra Quitt

IntelligenceBank secures $37m USD growth investment from Five Elms Capital

 

IntelligenceBank, the leading innovator in digital asset management and marketing operations software, today announced a strategic growth investment from Five Elms Capital.     

The $37 million (USD) investment comes as brands and enterprises have realized that outdated technologies, disjointed data sources, and manual processes make it challenging to efficiently manage essential marketing workflows and ensure compliance across the organization. IntelligenceBank digitally transforms manual processes and poorly stacked systems with a purpose-built platform to improve marketing efficiency, increase speed to market, and minimize marketing compliance risks.  

Five Elms’ investment will fuel the continued growth of IntelligenceBank, fortify its market leadership position, and support global expansion plans. The funding will also accelerate IntelligenceBank’s innovative product roadmap which includes initiatives such as next-gen AI, flexible integrations and powerful content governance and compliance features.

IntelligenceBank CEO and Founder, Tessa Court, says the funding will help the company to scale its platform and further support its rapidly expanding global customer base. “We are looking forward to working with the Five Elms team to accelerate our growth during a time when marketing departments are undergoing massive digital transformations.  There is a growing need for IntelligenceBank’s marketing system of record to better manage content, deliver go to market efficiencies, and streamline approvals as well as brand and regulatory compliance. The new funding will help us move faster and leverage global market opportunities that will serve our customers’ needs.” 

Five Elms’ decision to invest was based on the belief that IntelligenceBank’s best-in-class platform solves a massive problem for marketing organizations and is uniquely positioned to capitalize on a largely greenfield market opportunity. According to Joe Onofrio, Managing Director at Five Elms, “we have gotten to know Tessa and her team over the last four years, and during that time they have efficiently executed on their plan to build a world-class organization helping clients access, manage, deploy, and control their digital assets at scale. IntelligenceBank has an evangelical customer base across numerous industries and continents.  The company’s platform is leading the way as organizations manage digital transitions and increases in remote workforces.  We could not be more excited to support IntelligenceBank in their quest to deliver innovative solutions that enable marketing organizations to be more collaborative, efficient, and strategic.”     

About IntelligenceBank    

IntelligenceBank is the leading innovator in marketing operations software. The company helps marketing teams seamlessly manage digital assets, creative content approvals, marketing compliance, and creative project management to ensure brands get to market quickly, stay on brand and ensure regulatory compliance. IntelligenceBank’s beautifully designed platform is used by over 400 brands with 250,000+ users in 55 countries. IntelligenceBank has offices in the US, Canada and Australia. For more information, visit http://www.intelligencebank.com

About Five Elms Capital

Five Elms Capital is a global growth equity firm exclusively investing in high growth B2B software businesses that delight customers. Five Elms provides capital and resources to help companies accelerate growth and further cement their role as industry leaders.

Business Daily Media Business Development

How to master your shipping and fulfilment processes to win gold this peak season

Usually lasting from October to January, the peak season is always a long-distance sprint for eCommerce retailers. The 2021 peak season could be the biggest one yet, with online sales ex...

George Plummer, Founder and CEO of Starshipit - avatar George Plummer, Founder and CEO of Starshipit

5 Key Considerations When Outsourcing Technical Support

Many large companies use outsourced technical support as a cost-effective way to handle incoming support requests from their customers. Often, these organizations pick up and drop off th...

Business Daily Media - avatar Business Daily Media

The Cost of Christmas for Australians and around the world

The holiday season is here. Around the world, families are making plans to celebrate the season with unique traditions, once-a-year meals, gifts and more.  In line with this exciting t...

Scott Eddington, APAC Managing Director of WorldRemit - avatar Scott Eddington, APAC Managing Director of WorldRemit

Parliamentary committee to put big tech under the microscope

The Australian Parliament will put big tech under the microscope as it examines toxic material on social media platforms and the dangers this poses to the well-being of Australians.  T...

Scott Morrison - avatar Scott Morrison

Writers Wanted



NewsServices.com

Content & Technology Connecting Global Audiences

More Information - Less Opinion