Business Daily Media

The Times


.

SingHaiyi unveils Sora with EdgeProp’s intelligent assistant, Buddy

SINGAPORE - Media OutReach Newswire - 19 June 2024 - SingHaiyi, in a first-of-its-kind, has teamed up with Edgeprop’s intelligent assistant, Buddy, to preview and launch Sora, the latest development in Jurong Lake District (JLD).

This marks the first time a developer has utilized AI in real estate to launch a development in Singapore, showcasing the expanding role of AI in modernizing established sectors.

Buddy reveals the location of swimming pools on Site Map upon enquiry
Buddy reveals the location of swimming pools on Site Map upon enquiry

Sora, a 440-unit residential development situated along Yuan Ching Road, will open for preview on 22 June. The project, priced from $1,850 psf, offers units starting just under $1 million for a 538 sq ft one-bedroom-plus-study unit.

The collaboration with EdgeProp Buddy allows interested buyers to ask a variety of questions about the Sora development, including information on facilities, unique selling points, floorplans, unit interiors, pricing, and availability. Users can also explore the site plan to locate amenities such as swimming pools and other facilities.

Buddy replies in multimedia formats, as seen here with a virtual tour of Sora showflat
Buddy replies in multimedia formats, as seen here with a virtual tour of Sora showflat

Additionally, EdgeProp Buddy provides a virtual tour of the showflat, enabling users to visualize different unit types without having to physically visit in person. Beyond Sora, users can access indicative valuations, compare market trends, identify promising projects, analyze profitable transactions, and gather comprehensive insights on other developments and areas across Singapore and Malaysia. Buddy is always available, 24/7, and can provide replies to sophisticated queries almost instantly.

Recognizing that purchasing or selling real estate can be a daunting process for most buyers, EdgeProp believes that Buddy can transform this experience. By allowing users to ask almost any real-estate queries from anywhere, and delivering the most pertinent and unbiased information, Buddy enables property seekers to confidently make high-stakes, million-dollar decisions.

Price trends of nearby developments, namely J’den and The Lakegarden Residences, visualized on Buddy
Price trends of nearby developments, namely J’den and The Lakegarden Residences, visualized on Buddy

“We are incredibly honored to collaborate with SingHaiyi in harnessing the power of Buddy for the Sora preview. This development encompasses one of the largest land parcels in the area, located in a sought-after and swiftly transforming neighborhood. The potential of AI to bridge information gaps, address complex queries, and enhance transparency within the real estate sector is immense. The expansion of intelligent assistance is set to be extraordinary in the years ahead, and EdgeProp is enthusiastic about leading this advancement in real estate and partnering with other developers to showcase their future developments,” said Bernard Tong, CEO of EdgeProp.

SingHaiyi is equally enthusiastic about this tech-driven initiative. "Utilizing AI technology through EdgeProp Buddy in our Sora development not only sets us apart as market leaders but also aligns with our strategic vision for growth. This effort underscores our dedication to embracing advanced technologies that drive efficiency, transparency, and consumer satisfaction. We are confident that this innovative approach will set a new standard in the industry, starting with our Sora development", says Michael Ng, Executive Director at SingHaiyi Holdings.

For more information and to explore the intelligent assistant and details about Sora, visit https://buddy.edgeprop.sg/sora

Hashtag: #EdgeProp #Sora #EdgePropBuddy #Singhaiyi #AI






The issuer is solely responsible for the content of this announcement.

EdgeProp Singapore

EdgeProp Singapore offers real estate news and analytics to homebuyers and investors. EdgeProp Singapore is also the property section of The Edge Singapore, a business and investment weekly publication established in Nov 2001.

News from Asia

Woh Hup Celebrates Nine Decades of Flavour, Family and Innovation with Four Bold New Sauces

Singapore Turns 61. Woh Hup Turns 90.SINGAPORE - Media OutReach Newswire - 5 August 2026 - Every August, Singapore celebrates more than another year of nationhood. It celebrates the people, busine...

Bee Choo Origin Launches Dead Sea Mud Mineral Scalp Detox Mask in Singapore

SINGAPORE - Media OutReach Newswire - 5 August 2026 — Bee Choo Origin, a Singapore-based provider of herbal hair solutions, has expanded their offerings with their new Dead Sea Mud Mineral Scalp ...

Vinhomes Green Paradise receives Smart City Certification based on the Global Iso 37122 Standard

HANOI, VIETNAM - Media OutReach Newswire - 5 August 2026 - The World Council on City Data (WCCD) has officially awarded Vinhomes Green Paradise - Can Gio the InterimCustom ISO 37122Smart CityCert...

EM Services and SPTel Partner to Advance Smart Estate Management Through Digital Connectivity and IoT Solutions

SINGAPORE - Media OutReach Newswire - 5 August 2026 - EM Services and SPTel will formalise a strategic partnership to explore and deploy digital solutions that support smart estate management oper...

VinFast's Expansion Mirrors the Global Shift in EV Growth

Emerging economies are becoming the EV industry's fastest-growing markets, creating new opportunities for automakers with an international footprint. VinFast's latest expansion reflects that shift...

Public Invited to Tour New Phnom Penh Temple of The Church of Jesus Christ of Latter-day Saints

PHNOM PENH, CAMBODIA – Media OutReach Newswire – 4 August 2026 – The Church of Jesus Christ of Latter-day Saints is inviting the public to celebrate the completion of the Phnom Penh Cambodia ...

Record Gold Prices Drive Demand for Trusted Appraisal Services as Jewel Cafe Brings Japanese Hospitality to Taiwan

As gold prices reach record highs, Taiwanese consumers are increasingly seeking transparent, customer-focused appraisal services for their valuable assets. ...

High Gold Prices Drive Demand for Jewelry Appraisals as Jewel Cafe Opens Tsuen Wan Store

Newly opened Tsuen Wan OP Mall store offers free appraisals of gold, jewelry, luxury watches, and branded goods with no obligation to sell HONG KONG SAR - Media OutReach Newswire - 4 August 2026 ...

Aon Appoints Stephen as CEO for Indonesia

JAKARTA, INDONESIA - Media OutReach Newswire - 4 August 2026 – Aon plc (NYSE: AON), a leading global professional services firm, today announced the appointment of Stephen as CEO for Indonesia...

Etiqa Insurance Singapore Launches Enrich Index Income that Combines Index-Linked Growth Potential with Capital Protection at Maturity

New endowment plan offers potential yearly cash benefits, downside resilience and access to the Barclays Regime-Aware Dynamic Asset Rotation (“Barclays RADAR”) 6% RC Indices.SINGAPORE – Media OutR...

Permanent $20,000 Instant Asset Write-Off Gives Small Businesses Greater Planning Certainty

The Federal Government’s decision to permanently legislate the $20,000 instant asset write-off will give eligible small businesses greater certainty...

Selling a Small Business in Australia: Understanding the Capital Gains Tax Concessions

For many Australian business owners, selling a business represents the reward for years—sometimes decades—of hard work. Unlike employees who may bu...

Australian businesses lean into global strategic partnerships (GCCs) for next wave of outsourcing

The Australian corporate landscape is undergoing a fundamental transformation in how it sources talent and innovation. While businesses have traditi...

The New Pressure Gap Crushing Small Businesses

Starting any business and making it prosper is a major undertaking. Part of the challenge is managing the uncertainty, but the financial pressures o...

Click Frenzy returns with a free EOFY sale event for retailers this month

New owners Gabby and Hezi Leibovich bring back Australia’s leading ecommerce sales event with Australia Post as Major Sponsor   Click Frenzy is ...

The 95 Per Cent Failure Rate Is Not An AI Problem

Most Australian SMEs I speak with are already having a go at AI. Some are running formal pilots, others have a team member quietly experimenting o...