Business Daily Media

The Times


.

SingHaiyi unveils Sora with EdgeProp’s intelligent assistant, Buddy

SINGAPORE - Media OutReach Newswire - 19 June 2024 - SingHaiyi, in a first-of-its-kind, has teamed up with Edgeprop’s intelligent assistant, Buddy, to preview and launch Sora, the latest development in Jurong Lake District (JLD).

This marks the first time a developer has utilized AI in real estate to launch a development in Singapore, showcasing the expanding role of AI in modernizing established sectors.

Buddy reveals the location of swimming pools on Site Map upon enquiry
Buddy reveals the location of swimming pools on Site Map upon enquiry

Sora, a 440-unit residential development situated along Yuan Ching Road, will open for preview on 22 June. The project, priced from $1,850 psf, offers units starting just under $1 million for a 538 sq ft one-bedroom-plus-study unit.

The collaboration with EdgeProp Buddy allows interested buyers to ask a variety of questions about the Sora development, including information on facilities, unique selling points, floorplans, unit interiors, pricing, and availability. Users can also explore the site plan to locate amenities such as swimming pools and other facilities.

Buddy replies in multimedia formats, as seen here with a virtual tour of Sora showflat
Buddy replies in multimedia formats, as seen here with a virtual tour of Sora showflat

Additionally, EdgeProp Buddy provides a virtual tour of the showflat, enabling users to visualize different unit types without having to physically visit in person. Beyond Sora, users can access indicative valuations, compare market trends, identify promising projects, analyze profitable transactions, and gather comprehensive insights on other developments and areas across Singapore and Malaysia. Buddy is always available, 24/7, and can provide replies to sophisticated queries almost instantly.

Recognizing that purchasing or selling real estate can be a daunting process for most buyers, EdgeProp believes that Buddy can transform this experience. By allowing users to ask almost any real-estate queries from anywhere, and delivering the most pertinent and unbiased information, Buddy enables property seekers to confidently make high-stakes, million-dollar decisions.

Price trends of nearby developments, namely J’den and The Lakegarden Residences, visualized on Buddy
Price trends of nearby developments, namely J’den and The Lakegarden Residences, visualized on Buddy

“We are incredibly honored to collaborate with SingHaiyi in harnessing the power of Buddy for the Sora preview. This development encompasses one of the largest land parcels in the area, located in a sought-after and swiftly transforming neighborhood. The potential of AI to bridge information gaps, address complex queries, and enhance transparency within the real estate sector is immense. The expansion of intelligent assistance is set to be extraordinary in the years ahead, and EdgeProp is enthusiastic about leading this advancement in real estate and partnering with other developers to showcase their future developments,” said Bernard Tong, CEO of EdgeProp.

SingHaiyi is equally enthusiastic about this tech-driven initiative. "Utilizing AI technology through EdgeProp Buddy in our Sora development not only sets us apart as market leaders but also aligns with our strategic vision for growth. This effort underscores our dedication to embracing advanced technologies that drive efficiency, transparency, and consumer satisfaction. We are confident that this innovative approach will set a new standard in the industry, starting with our Sora development", says Michael Ng, Executive Director at SingHaiyi Holdings.

For more information and to explore the intelligent assistant and details about Sora, visit https://buddy.edgeprop.sg/sora

Hashtag: #EdgeProp #Sora #EdgePropBuddy #Singhaiyi #AI






The issuer is solely responsible for the content of this announcement.

EdgeProp Singapore

EdgeProp Singapore offers real estate news and analytics to homebuyers and investors. EdgeProp Singapore is also the property section of The Edge Singapore, a business and investment weekly publication established in Nov 2001.

News from Asia

Brother "Managed Print Service" Enables Businesses to Reduce Operating Costs and Enhance Efficiency with Flexible Deployment

HONG KONG SAR – Media OutReach Newswire – 5 October 2026 – Amid rising operating costs and accelerating digital transformation, many small and medium-sized enterprises (SMEs) in Hong Kong ar...

NAMAA Revolutionizes Food Delivery in the Middle East with the Launch of Future Foods and Picnic

HONG KONG SAR – Media OutReach Newswire – 5 October 2026 – NAMAA has announced the launch of Future Foods and Picnic, two new ventures that support restaurants, businesses and consumers across t...

Benchmarking Asia's Global Hubs: Hong Kong General Chamber of Commerce Unveils the Asian Cities Internationality Index 2026

Tracking 11 major cities to assess internationality, the index provides data-driven insights to shape urban policy, guide business strategy, and encourage regional exchange HONG KONG SAR – Media O...

Patience Is Being Repriced as Government Borrowing, AI And Energy Compete For Long-Term Capital: GIC CEO Lim Chow Kiat

Fifth WMI Global-Asia Family Office Summit examines portfolio resilience and next-generation readiness as WMI research identifies meaningful participation as a key marker of preparednessSINGAPORE –...

Siam Piwat to Invest US$300 Million (THB10 Billion) in ICONPHUKET, The Icon of Southern Wonders, Opening in 2029

ICONPHUKET will create a first-of-its-kind Hybrid Retail-Attraction & Entertainment Destination, featuring 12 extraordinary world-class attractions designed to captivate global aud...

Prime Supermarket Launches Fresh Quby Fruity Coin Banks PWP Collection, Developed by DTC World

Four fruit-themed Quby coin banks are being released two weeks apart at all 24 Prime Supermarket outlets until 31 December 2026. Singapore-headquartered creative merchandise company DTC World handl...

Rethinking the 10,000-Step Myth: How "Movement Snacks" Can Reclaim Energy for Hong Kong's Desk Workers

Clinical PNOE testing on Joe Wicks MBE reveals sedentary lifestyles degrade fat-burning efficiency in just 72 hoursHONG KONG SAR – Media OutReach Newswire – 5 October 2026 – For millions of busy ...

Huawei and Qualcomm Announce Broad Patent License Agreement

SHENZHEN, CHINA – Media OutReach Newswire – 5 October 2026 – Huawei and Qualcomm today announced a multi-year, broad patent license agreement that includes cross licenses to the companies' patent ...

Chubb Wealth Q4 2026 Investment Outlook: A Less Synchronized World

HONG KONG SAR – Media OutReach Newswire – 5 October 2026 – Chubb Wealth released its Q4 2026 Investment Outlook, A Less Synchronized World, highlighting a resilient but increasingly uneven global...

Thailand's LTR Visa Hits 12,000 Approvals in Four Years, Adding USD 1.28 Billion to the Economy

BANGKOK, THAILAND – Media OutReach Newswire – 5 October 2026 – The Long-Term Resident (LTR) visa has attracted 12,010 high-potential foreigners to Thailand in four years, generating approximately ...

Customer Service Is Becoming Part of the Small Business Sales and Marketing Engine

For Customer Service Week, 5-9 October, Thryv is urging small businesses to look beyond generating  enquiries and examine what happens after a custome...

Gift Cards as the gateway to agentic payments

Prepaid and stored value gives consumers the trust and control to try AI shopping agents By Blackhawk Network VP Head of ANZ Kieran Nolan For deca...

Why Data Accumulation Without Governance Undermines Sustainability Goals

In July 2026, Group 2 entities, the second cohort of Australian businesses, began their first reporting period under the mandatory climate disclosur...

Permanent $20,000 Instant Asset Write-Off Gives Small Businesses Greater Planning Certainty

The Federal Government’s decision to permanently legislate the $20,000 instant asset write-off will give eligible small businesses greater certainty...

Selling a Small Business in Australia: Understanding the Capital Gains Tax Concessions

For many Australian business owners, selling a business represents the reward for years—sometimes decades—of hard work. Unlike employees who may bu...

Australian businesses lean into global strategic partnerships (GCCs) for next wave of outsourcing

The Australian corporate landscape is undergoing a fundamental transformation in how it sources talent and innovation. While businesses have traditi...