Business Daily Media

The Times


.

SingHaiyi unveils Sora with EdgeProp’s intelligent assistant, Buddy

SINGAPORE - Media OutReach Newswire - 19 June 2024 - SingHaiyi, in a first-of-its-kind, has teamed up with Edgeprop’s intelligent assistant, Buddy, to preview and launch Sora, the latest development in Jurong Lake District (JLD).

This marks the first time a developer has utilized AI in real estate to launch a development in Singapore, showcasing the expanding role of AI in modernizing established sectors.

Buddy reveals the location of swimming pools on Site Map upon enquiry
Buddy reveals the location of swimming pools on Site Map upon enquiry

Sora, a 440-unit residential development situated along Yuan Ching Road, will open for preview on 22 June. The project, priced from $1,850 psf, offers units starting just under $1 million for a 538 sq ft one-bedroom-plus-study unit.

The collaboration with EdgeProp Buddy allows interested buyers to ask a variety of questions about the Sora development, including information on facilities, unique selling points, floorplans, unit interiors, pricing, and availability. Users can also explore the site plan to locate amenities such as swimming pools and other facilities.

Buddy replies in multimedia formats, as seen here with a virtual tour of Sora showflat
Buddy replies in multimedia formats, as seen here with a virtual tour of Sora showflat

Additionally, EdgeProp Buddy provides a virtual tour of the showflat, enabling users to visualize different unit types without having to physically visit in person. Beyond Sora, users can access indicative valuations, compare market trends, identify promising projects, analyze profitable transactions, and gather comprehensive insights on other developments and areas across Singapore and Malaysia. Buddy is always available, 24/7, and can provide replies to sophisticated queries almost instantly.

Recognizing that purchasing or selling real estate can be a daunting process for most buyers, EdgeProp believes that Buddy can transform this experience. By allowing users to ask almost any real-estate queries from anywhere, and delivering the most pertinent and unbiased information, Buddy enables property seekers to confidently make high-stakes, million-dollar decisions.

Price trends of nearby developments, namely J’den and The Lakegarden Residences, visualized on Buddy
Price trends of nearby developments, namely J’den and The Lakegarden Residences, visualized on Buddy

“We are incredibly honored to collaborate with SingHaiyi in harnessing the power of Buddy for the Sora preview. This development encompasses one of the largest land parcels in the area, located in a sought-after and swiftly transforming neighborhood. The potential of AI to bridge information gaps, address complex queries, and enhance transparency within the real estate sector is immense. The expansion of intelligent assistance is set to be extraordinary in the years ahead, and EdgeProp is enthusiastic about leading this advancement in real estate and partnering with other developers to showcase their future developments,” said Bernard Tong, CEO of EdgeProp.

SingHaiyi is equally enthusiastic about this tech-driven initiative. "Utilizing AI technology through EdgeProp Buddy in our Sora development not only sets us apart as market leaders but also aligns with our strategic vision for growth. This effort underscores our dedication to embracing advanced technologies that drive efficiency, transparency, and consumer satisfaction. We are confident that this innovative approach will set a new standard in the industry, starting with our Sora development", says Michael Ng, Executive Director at SingHaiyi Holdings.

For more information and to explore the intelligent assistant and details about Sora, visit https://buddy.edgeprop.sg/sora

Hashtag: #EdgeProp #Sora #EdgePropBuddy #Singhaiyi #AI






The issuer is solely responsible for the content of this announcement.

EdgeProp Singapore

EdgeProp Singapore offers real estate news and analytics to homebuyers and investors. EdgeProp Singapore is also the property section of The Edge Singapore, a business and investment weekly publication established in Nov 2001.

News from Asia

A New Category Is Emerging in the Premium Residential Market — the "Presidence"

Experts say a self-contained, service-led residential format built for multigenerational ownership is emerging at the very top of the market — and that demand for it is rising worldwide.SINGAPORE –...

Marvel Capital Holdings Ltd Opens New Regional Office in Kuala Lumpur to Expand Private Trust and Cross-Border Family Office Solutions Across Asia

New KL Eco City office strengthens the company's regional presence through strategic partnerships with leading banking, trustee, insurance, and wealth planning institutions. KUALA LUMPUR, MALAYSIA...

Sammy King appointed General Manager of W Macau – Studio City

MACAU SAR – Media OutReach Newswire – 13 August 2026 – W Macau – Studio City, located within Melco Resorts & Entertainment's integrated resort of Studio City in Cotai, Macau, is pleased to ann...

CPA Australia outlines recommendations for Hong Kong’s First Five-Year Plan and 2026 Policy Address

HONG KONG SAR – Media OutReach Newswire – 13 August 2026 – CPA Australia has suggested the HKSAR Government to use Hong Kong's First Five-Year Plan (2026–2030) and the 2026 Policy Address to str...

Kuehne+Nagel invests in new Container Freight Station in Cambodia

New 20,000 sqm facility will more than triple Kuehne+Nagel's Container Freight Station capacity in Cambodia Strategic location strengthens cross-border connectivity between Cambo...

Huong Viet Properties launches Palm River riverside apartment precinct

HO CHI MINH CITY, VIETNAM - Media OutReach Newswire - 13 August 2026 - Huong Viet Properties has launched Palm River, a new riverside apartment precinct within Palm City in eastern Ho Chi Minh Cit...

Forest City Highlights Nearly 40 International Awards and Certifications

Recognition from the U.S. Green Building Council, Global Forum on Human Settlements, GEO Foundation, and Asia's Top 100 Golf Courses — and what that recognition proves about the full picture of For...

Chubb Life Hong Kong Launches Critical Illness Plans with Market-First Features and Broader Protection for Customers with Diverse Health Needs

Chubb Care Critical Illness Series offers comprehensive protection for healthy individuals, cancer survivors and individualswith cardiovascular disease or diabetes histories, helping addres...

Yung Kee Preserves Heritage Craftsmanship in Every Mid-Autumn Reunion

The “Mini Moon Quartet” Unveils Four Distinct Flavors Crafted with Elegance HONG KONG SAR – Media OutReach Newswire – 13 August 2026 – As the Mid-Autumn moon peaks, reunion means more than a gathe...

Bora Group Posts Record 2Q26 Revenue and Strong Profits as Margins expand and Operations Resume Demand-Driven Growth

HONG KONG SAR - Media OutReach Newswire – 13 August 2026 – Bora Pharmaceuticals ("Bora"; TWSE: 6472; OTCQX: BORAY) today announced its financial results and operational highlights for 2Q2026 and ...

Permanent $20,000 Instant Asset Write-Off Gives Small Businesses Greater Planning Certainty

The Federal Government’s decision to permanently legislate the $20,000 instant asset write-off will give eligible small businesses greater certainty...

Selling a Small Business in Australia: Understanding the Capital Gains Tax Concessions

For many Australian business owners, selling a business represents the reward for years—sometimes decades—of hard work. Unlike employees who may bu...

Australian businesses lean into global strategic partnerships (GCCs) for next wave of outsourcing

The Australian corporate landscape is undergoing a fundamental transformation in how it sources talent and innovation. While businesses have traditi...

The New Pressure Gap Crushing Small Businesses

Starting any business and making it prosper is a major undertaking. Part of the challenge is managing the uncertainty, but the financial pressures o...

Click Frenzy returns with a free EOFY sale event for retailers this month

New owners Gabby and Hezi Leibovich bring back Australia’s leading ecommerce sales event with Australia Post as Major Sponsor   Click Frenzy is ...

The 95 Per Cent Failure Rate Is Not An AI Problem

Most Australian SMEs I speak with are already having a go at AI. Some are running formal pilots, others have a team member quietly experimenting o...