Business Daily Media

The Times


.

Cathay’s 1 Ticket, 1 Tree initiative achieves new milestone

30,000 mangrove trees planted in Southeast Asia since 2021

SINGAPORE - Media OutReach Newswire - 22 April 2024 - Cathay has reached a milestone in its 1 Ticket, 1 Tree journey, with the planting of 30,000 mangrove trees in Southeast Asia since the initiative was launched in 2021.

This includes 7,500 mangrove trees that Cathay and its partners have committed to plant in 2024, from tickets sold in Southeast Asia from a five-day campaign period in July 2023.

Caption

Now in its fourth year, 1 Ticket, 1 Tree is a Southeast Asia initiative by Cathay that underscores its commitment to support local communities, restore local habitats and drive climate resilience. It involves Cathay planting a tree in the region for every ticket purchased from Singapore, the Philippines, Thailand, Indonesia, Malaysia, Vietnam and Cambodia during a specified campaign period. To kickstart 1 Ticket, 1 Tree this year, 4,000 trees were planted in Thailand's Bangpu Nature Education Centre in Samut Prakan on 23 March 2024. The remaining trees will be progressively planted in mangrove forests across Southeast Asia in the coming months.

Cathay continues to work with local environment and community partners to restore mangrove forests in the region. In Thailand for instance, half of the 4,000 trees were contributed by KTC (Krungthai Card), who joined Cathay's efforts in Thailand for the first time this year. Since 2021, Cathay has worked with 13 local partners across the region to plant trees and ensure they grow and thrive.

Cathay Regional General Manager for Southeast Asia Dominic Perret said: "Cathay's 1 Ticket, 1 Tree in Southeast Asia reinforces our aspiration to be at the forefront of sustainability leadership and to advocate for collaborative actions to go Greener Together. Giving back to the communities we serve is an important part of this endeavour, as we collaborate with our customers and business partners to protect the coastal ecosystems that many local communities in the region depend on for food, protection and income. We are extremely encouraged by the positive response we've received from other like-minded partners who have since joined us in this effort, or simply helped spread the word."

1 Ticket, 1 Tree will be rolled out in Southeast Asia again this year, where Cathay invites customers to contribute to the mangrove forests when they fly, simply by booking a ticket with Cathay.

For more information on 1 Ticket, 1 Tree, please follow Cathay's Facebook page or visit:
Singapore | Malaysia | Indonesia | Philippines | Cambodia | Thailand | Vietnam

Greener Together: Cathay's commitment to sustainability leadership
As one of the first airlines in Asia to set a target of 10% Sustainable Aviation Fuel (SAF) for its total fuel consumption by 2030, Cathay fully recognises the challenges in transitioning to more sustainable energy in aviation. To address this, Cathay embraces a collaborative ethos, Greener Together, urging all stakeholders to unite in this important pursuit. Beyond SAF, we have also made important strides towards our 2050 carbon neutrality goal in other aspects of decarbonisation.

Full details of Cathay's performance and commitments in sustainable development are available in its 2023 Sustainability Report, available here. Key highlights include committing to near-term climate improvements, accelerating the use of SAF, and moving towards more sustainable use of resources.

Hashtag: #CathayPacific

The issuer is solely responsible for the content of this announcement.

News from Asia

Singapore’s Largest Pet Event Returns Bigger Than Ever with Singapore Pet Festival 2026

Featuring Cesar Millan’s Singapore Debut, Over 300 Exhibitors, 800+ Brands, International Competitions, and Four Halls of Pet ExperiencesSINGAPORE - Media OutReach Newswire - 24 July 2026 - Pet lo...

Escape the Heat: Journey from Vietnam to Guizhou's 23°C Summer Paradise

GUIZHOU, CHINA - Media OutReach Newswire - 24 July 2026 - As July brings scorching heat to Vietnam, Guizhou enjoys a refreshing breeze. Recently, a group of Vietnamese travel merchants and tourism...

From Mexico to Hong Kong, Jose Manuel Cervantes Sanchez is Building Bridges Through Media at CUHK

HONG KONG SAR - Media OutReach Newswire - 24 July 2026 - As the media industry becomes increasingly global and interconnected, students are seeking education that spans cultures and markets. For J...

Shorter Trips, More Meaningful Experiences: OZO Taps into the Rise of Micro-trips Across Asia-Pacific

From spontaneous seaside escapes to culture-filled city breaks, OZO makes it easier for travellers to recharge, explore and enjoy more of what they love—even when time is limitedBANGKOK, THAILAND -...

Novum Studio Secures New Funding to Launch Ahoy Project, an AI-Native Enterprise Transformation Platform, Building on Its 20-Million-User Gen Z App Frog

Novum Studio has raised a new round of funding to launch Ahoy Project, its enterprise AI solution, with internal testing scheduled for July 2026.

Banyan Group Residences Unveils Exclusive Banyan Tree Beach Residences Varuna at Laguna Phuket

A limited collection of eight beachfront townhomes offers a rare opportunity to own directly on Bang Tao Beach.PHUKET, THAILAND - Media OutReach Newswire - 24 July 2026 - Banyan Group Residences ...

Yung’s Bistro Unveils Its New Presence at K11 MUSEA

HONG KONG SAR - Media OutReach Newswire - 24 July 2026 - Yung's Bistro, the contemporary dining concept under Yung Kee Restaurant, today announced the official opening of its relocated venue at Sh...

Netvigator wins Six Ookla® Speedtest® awards again

Retains Fastest, Best Fixed Broadband and Top-Rated Network Earns Hong Kong's Most Consistent Fixed Network recognition for the first time HONG KONG SAR - Media OutReach Newswire - 24 July ...

Vinhomes Advances Two ESG++ Mega-Projects, Shaping Sustainable Urban Development From North To South Vietnam

With a combined footprint of over 9,000 hectares, the twin developments, Vinhomes Green Paradise in the south and Vinhomes Global Gate Ha Long in the north, position Vietnam's real estate sector at...

Breaking the Bed Bug Control Industry Bottleneck: Nobedbugs-HK Redefines Global Bed Bug Eradication Standards with Proprietary Technology

HONG KONG SAR - Media OutReach Newswire - 24 July 2026 - Against the backdrop of surging global mobility and expanding business travel sectors, densely populated urban residential blocks and comme...

Selling a Small Business in Australia: Understanding the Capital Gains Tax Concessions

For many Australian business owners, selling a business represents the reward for years—sometimes decades—of hard work. Unlike employees who may bu...

Australian businesses lean into global strategic partnerships (GCCs) for next wave of outsourcing

The Australian corporate landscape is undergoing a fundamental transformation in how it sources talent and innovation. While businesses have traditi...

The New Pressure Gap Crushing Small Businesses

Starting any business and making it prosper is a major undertaking. Part of the challenge is managing the uncertainty, but the financial pressures o...

Click Frenzy returns with a free EOFY sale event for retailers this month

New owners Gabby and Hezi Leibovich bring back Australia’s leading ecommerce sales event with Australia Post as Major Sponsor   Click Frenzy is ...

The 95 Per Cent Failure Rate Is Not An AI Problem

Most Australian SMEs I speak with are already having a go at AI. Some are running formal pilots, others have a team member quietly experimenting o...

New AR tech helping to solve field service skills crisis

AI-enabled augmented reality (AR) smart glasses are emerging as a new practical solution to fill a shortage of field service technicians maintaini...